Medifast Makes Weight Loss Portable, Expands Medifast to go! Product Line With Two New Meal ReplacementsMedifast, Inc., a leading portion-controlled weight-loss program, today announced the launch of two new meal replacements to its Medifast to go!™ product line. Cheese Pizza Bites and BBQ Bites are crunchy, savory treats that are also complete, fully fortified Medifast meals. New products are available for purchase at http://www.choosemedifast.com/, through a Take Shape For Life Health Coach or at a Medifast Weight Control Center.

New Cheese Pizza and BBQ MediBites are naturally flavored and add to the convenience of Medifast’s current on-the-go meal replacement options, including Medifast Crunch Bars and Medifast Ready-to-Drink Shakes. The Medifast to go!™ line is designed to make weight loss more portable and convenient without sacrificing quality or taste.

“MediBites were developed in response to requests from our customers for more crunchy Medifast Meals in savory flavors,” said Lisa M. Davis, Ph.D., PA-C, C.N.S., L.D.N., Vice President of Scientific and Clinical Affairs, Medifast, Inc. “Because they’re portable and ready to eat right out of the bag, the foods in our Medifast to go!™ line make it easier for clients to stay on plan, even when they’re busy. New products like these reflect our dedication to our clients, and our ability to give them what they need and want for successful long-term weight loss.”

MediBites are completely interchangeable with other Medifast Meals in the Medifast 5 & 1 Plan. Medifast has been recommended by over 20,000 doctors since 1980. Customers can expect to lose up to two to five pounds per week on the Medifast 5 & 1 Plan, in which clients eat five Medifast Meals and one Lean & Green Meal, consisting of lean protein and non-starchy vegetables, each day.

About Medifast:

Medifast (NYSE: MED) is the leading easy-to-use, clinically proven, portion-controlled weight-loss program. Medifast has been recommended by over 20,000 doctors and used by over one million customers since 1980. It is committed to enriching lives by providing innovative choices for lasting health. Medifast programs have been proven effective through studies by major university teaching hospitals. The company sells its products and programs via four unique distribution channels: 1) the web and national call centers, 2) the Take Shape For Life personal coaching division, 3) Medifast Weight Control Centers, and 4) a national network of physicians. Medifast was founded in 1980 and is located in Owings Mills, Maryland. For more information, log onto http://www.choosemedifast.com.



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