Good news for cheese lovers! LanceĀ®, part of the Snyder’s-Lance, Inc. family, has launched a new variety of cheese-filled Captain’s Wafers. The new Four Cheese Captain’s Wafers are made with two buttery, baked crackers and four kinds of real cheese: cheddar, mozzarella, parmesan and blue cheese.

The new variety replaces Smoke House Cheddar Captain’s Wafers as a result of thorough consumer research, where consumers preferred the Four Cheese blend.

“At Lance we continue to innovate and bring consumers the freshest snacks, made with real cheese,” said Alvaro Trinidad, Senior Brand Manager. “Four Cheese Captain’s Wafers are a delicious, savory snack, any time of day.”

Like all Lance Sandwich Crackers, Four Cheese Captain’s Wafers are made with 0 grams trans fat, no preservatives and no high-fructose corn syrup.

Four Cheese Captain’s Wafers are sold in 8-count homepacks and are available at major grocery retailers and Walmart with a suggested retail of $2.99. For a full list of Lance Sandwich Crackers or to locate a retailer visit www.lance.com or The Official Lance Snacks Facebook page.

About Snyder’s Lance

Snyder’s-Lance, Inc., (Nasdaq-GS: LNCE) headquartered in Charlotte, NC, manufactures and markets snack foods throughout the United States and internationally. The Company’s products include pretzels, sandwich crackers, potato chips, cookies, tortilla chips, restaurant style crackers, nuts and other snacks. Snyder’s-Lance has manufacturing facilities in North Carolina, Pennsylvania, Iowa, Indiana, Georgia, Arizona, Massachusetts, Texas, Florida, Ohio, and Ontario, Canada. Products are sold under the Snyder’s of Hanover, Lance, Krunchers!, Cape Cod, EatSmart Naturals, Jays, Grande, Tom’s, Archway, O-Ke-Doke, and Stella D’oro brand names along with a number of private label and third party brands. Products are distributed widely through grocery and mass merchandisers, convenience stores, club stores, food service outlets and other channels.



Subscribe to our RSS feed!