Archive for January, 2011

Pilgrim’s Pride, a Boaz, Ala., establishment, is recalling approximately 180,000 pounds of breaded chicken wing products because they contain an undeclared allergen, egg, the U.S. Department of Agriculture’s Food Safety and Inspection Service (FSIS) announced today. Egg is a known allergen, which is not declared on the label.

The products subject to recall include: [View Labels (PDF Only)]

  • 20 lb. boxes of “PIERCE CHICKEN UNCOOKED HOT & SPICY BREADED CHICKEN WINGS DRUMMETTES AND WING PORTIONS” with the USDA mark of inspection, each box containing four (4) – five lb. bags.
  • 10 lb. boxes of “SWEET GEORGIA BRAND UNCOOKED HOT & SPICY BREADED CHICKEN WINGS 1st AND 2nd SECTIONS” with the USDA mark of inspection, each box containing two (2) – five lb. bags.

Each product bears the establishment number “P-413” ink-jetted adjacent to the Julian Code date, as well as Julian Code dates of “0001,” “0007,” “0029,” “0044,” “0056,” “0058,” “0063,” “0075,” “0098,” “0109,” “0119,” “0135,” “0188,” “0215,” “0230,” “0244,” or “0279.” The products subject to recall were produced on various dates between January 1, 2010, and October 6, 2010, and were distributed to food service distribution centers nationwide for further distribution to restaurants.

The problem was discovered by the company through a labeling review as part of its quality assurance program. FSIS and the company have received no reports of adverse reactions due to consumption of these products. Anyone concerned about an allergic reaction should contact a physician.

FSIS routinely conducts recall effectiveness checks to verify recalling firms notify their customers (including restaurants) of the recall and that steps are taken to make certain that the product is no longer available to consumers.

Media with questions about the recall should contact company Vice President, Corporate Communications Gary Rhodes at (903) 434-1495. Consumers and distributors with questions about the recall should contact company, Consumer Relations Supervisor Cheri Schneider at (800) 321-1470.

Consumers with food safety questions can “Ask Karen,” the FSIS virtual representative available 24 hours a day at The toll-free USDA Meat and Poultry Hotline 1-888-MPHotline (1-888-674-6854) is available in English and Spanish and can be reached from l0 a.m. to 4 p.m. (Eastern Time) Monday through Friday. Recorded food safety messages are available 24 hours a day.

First Class Foods, Inc., a Hawthorne, Calif., establishment, is recalling approximately 34,373 pounds of organic ground beef products that may be contaminated with E. coli O157:H7, the U.S. Department of Agriculture’s Food Safety and Inspection Service (FSIS) announced today.

The following products are subject to recall: [View Labels (PDF Only)]

  • 16-oz. packages of “NATURE’S HARVEST ORGANIC GROUND BEEF BRICK” sold singly with one of the following “USE or FREEZE by” dates: “12/30/10” or “01/08/11.”
  • 16-oz. packages of “ORGANIC HARVEST ORGANIC GROUND BEEF BRICK” sold singly and in three-packs with one of the following “USE or FREEZE by” dates: “12/28/10” or “01/06/11.”
  • 16-oz. packages of NATURE’S HARVEST GROUND PATTY” containing four (4) 4-oz. patties with the following “USE or FREEZE by” date: “12/30/10” or “01/08/11”

Each package label bears the establishment number “EST. 18895” as well as the identifying Pack Date of “10341 and 10350 Julian date. These ground beef products were produced on Dec. 7, 2010, and Dec. 16, 2010, and were shipped to retail establishments in Calif., N.J., N.Y., N.C., Wis., and Wash. State. When available, the retail distribution list(s) will be posted on FSIS’ website at

The problem was discovered through company microbiological sampling which confirmed a positive result for E. coli O157:H7. FSIS and the company have received no reports of illnesses associated with consumption of these products. Individuals concerned about an illness should contact a physician.

FSIS routinely conducts recall effectiveness checks to verify recalling firms notify their customers of the recall and that steps are taken to make certain that the product is no longer available to consumers.

E. coli O157:H7 is a potentially deadly bacterium that can cause bloody diarrhea, dehydration, and in the most severe cases, kidney failure. The very young, seniors and persons with weak immune systems are the most susceptible to foodborne illness.

Media and consumer inquiries regarding the recall should be directed to 1-888-843-8016. For further information, check the website at

Consumers with food safety questions can “Ask Karen,” the FSIS virtual representative available 24 hours a day at The toll-free USDA Meat and Poultry Hotline 1-888-MPHotline (1-888-674-6854) is available in English and Spanish and can be reached from l0 a.m. to 4 p.m. (Eastern Time) Monday through Friday. Recorded food safety messages are available 24 hours a day.

DeMet's Candy Company Acquires the TrueNorth Brand from Frito-Lay North AmericaDeMet’s Candy Company announced today that it has completed the acquisition of the TrueNorth® nut snack brand from Frito-Lay North America (“FLNA” – a division of Pepsico, Inc.). DeMet’s will merge TrueNorth® into its existing portfolio of confectionary products that includes: DeMet’s Turtles®, DeMet’sFlipz®, DeMet’s Treasures®, and DeMet’sStixx®. DeMet’s is owned by the Greenwich, CT-based private equity fund, Brynwood Partners V L.P.

“DeMet’s is pleased to welcome the TrueNorth® products to its family of brands,” said David D. Clarke, President and CEO of DeMet’s. “These high quality, all natural products will provide DeMet’s with many new avenues for growth and innovation both in market segments that TrueNorth® presently competes in as well as in new ones.”

“We are very pleased to have completed our first transaction with Pepsico,” said Hendrik J. Hartong III, Chairman, DeMet’s and Senior Managing Partner, Brynwood Partners. “We remain very active investors in the food sector and we are excited to add the TrueNorth® brand to our successful investment in DeMet’s.”

About DeMet’s Candy Company

Formed in 2007 and majority owned by Brynwood Partners V L.P., DeMet’s is a leading manufacturer and marketer of chocolate confectionary products including DeMet’s Turtles®, DeMet’sFlipz®, DeMet’s Treasures®, and DeMet’sStixx®. The company is headquartered in Stamford, CT and operates company-owned manufacturing facilities in Big Flats, NY and Mohnton, PA. For more information on DeMet’s please visit

About Brynwood Partners L.P.

Founded in 1984, Brynwood Partners is an operationally-focused private equity fund that makes control investments in lower middle market companies. Brynwood Partners targets companies operating in the following sectors: (a) consumer products, (b) light manufacturing with low capital intensity, (c) service businesses, and (d) specialty retailing.

Brynwood Partners is currently managing over $500 million of private equity capital for its limited partners who include U.S. and international pension funds, fund-of-funds, endowments, high net worth family investment offices and financial institutions. For more information on Brynwood Partners please visit

Snickers Introduces New Snickers Peanut Butter SquaredMars Chocolate North America announced today that the newest variety of the company’s classic SNICKERS® bar – SNICKERS® Peanut Butter Squared – is available in retail stores across the country.  SNICKERS® Peanut Butter Squared retains all the ingredients people love about SNICKERS® like peanuts, caramel, nougat and milk chocolate and pairs them with delicious peanut butter.

The newest addition to the SNICKERS® line-up has already scored with fans — becoming the top-testing new candy bar product for Mars in the last three years. (BASES II, July 2009).

“How do you improve the most satisfying candy bar in the world?  You add peanut butter,” said Debra Sandler, chief consumer officer, Mars Chocolate North America.  “We know people love the satisfying taste of SNICKERS® and research told us they also love peanut butter and chocolate.  SNICKERS® Peanut Butter Squared is the match made in heaven.”

To help launch SNICKERS® Peanut Butter Squared, Mars will roll-out a comprehensive integrated marketing campaign in January, including a consumer promotion, advertising on television, print, online, in-store and a national public relations campaign.  The tagline for the new creative campaign reads “If you like peanut butter and chocolate, you’ll love peanut butter and SNICKERS®.”

Each 1.78-ounce singles pack includes two delicious square-shaped bars and sells for a suggested retail price of $.89. Peanut butter and SNICKERS® lovers can find SNICKERS® Peanut Butter Squared nationwide at their favorite food, mass, convenience and drug stores.

For more information about SNICKERS® Peanut Butter Squared, visit or “Love” us at

About Mars Chocolate North America

Mars Chocolate North America is the North American chocolate operations of Mars, Incorporated.  Mars, Incorporated is a private, family-owned company founded in 1911 and employing more than 65,000 associates at over 230 sites, including 135 factories, in 68 countries worldwide. Headquartered in McLean, Virginia, U.S.A., Mars, Incorporated is one of the world’s largest food companies, generating global revenues of more than $28 billion annually and operating in six business segments: Chocolate, Petcare, Wrigley Gum and Confections, Food, Drinks, and Symbioscience.  These segments produce some of the world’s leading brands: Chocolate – M&M’S®, SNICKERS®, DOVE®, GALAXY®, MARS®, MILKY WAY® and TWIX®; Petcare – PEDIGREE®, WHISKAS®, SHEBA®, CESAR® and ROYAL CANIN®; Wrigley – ORBIT®, EXTRA®, STARBURST®, DOUBLEMINT® and SKITTLES®; Food – UNCLE BEN’S®, DOLMIO®, EBLY®, MASTERFOODS® and SEEDS OF CHANGE®; Drinks – KLIX® and FLAVIA®; Symbioscience – WISDOM PANEL™, SERAMIS®, and CIRKUHEALTH™.  For more information, please visit

Starbucks VIA French Roast Arrives at Starbucks Stores in the US and CanadaBuilding on the popularity and momentum of the Starbucks VIA® Ready Brew product line, Starbucks (NASDAQ:SBUX) announces the availability of Starbucks VIA® French Roast in all U.S. and Canada Starbucks stores beginning tomorrow, January 4. The introduction of the new instant coffee variety further reinforces Starbucks coffee leadership and its commitment to offering customers high-quality products at a good value.

“Starbucks® French Roast is our best selling coffee and we are pleased to offer the same great quality and taste in a single premium cup,” said Annie Young-Scrivner, Starbucks global chief marketing officer. “Starbucks VIA® French Roast will be available for our customers to enjoy at home, at work or on-the-go – anytime, anywhere.”

Starbucks VIA® Ready Brew French Roast, a special blend of intense, smoky flavors, is made using 100 percent high-quality arabica beans that deliver the flavor expected from a cup of Starbucks® coffee. Starbucks VIA® French Roast is a convenient and easy option for a fresh-brewed cup of Starbucks® coffee at home or on-the-go. Starbucks VIA® French Roast is pre-portioned into single-serve packets – just add hot water. The suggested retail price is $9.95 (U.S.) and $11.95 (CAN) for a 12-pack, making a great cup of Starbucks® coffee available for less than $1 each.

Savor the Value

Helping customers ease into the New Year, Starbucks offers customers a better start to the day with delicious breakfast sandwiches made from premium ingredients. From January 4-10, customers can get any breakfast sandwich for just $2.00 (plus tax) with the purchase of any handcrafted Starbucks® beverage at participating U.S. stores. Customers can choose from a variety of delicious sandwiches, including the Bacon, Egg & Gouda and the new Veggie, Egg & Monterey Jack Artisan Breakfast Sandwiches handmade from premium ingredients such as high-quality eggs, savory meats, gourmet cheeses and wholesome bread. For the perfect complement, Pike Place® Roast* is a smooth, balanced blend that is available every day, in every store and is just $1.50** for a Tall (12 fl oz) brewed coffee.

About Starbucks Corporation

Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting the highest-quality arabica coffee in the world. Today, with stores around the globe, the company is the premier roaster and retailer of specialty coffee in the world. Through our unwavering commitment to excellence and our guiding principles, we bring the unique Starbucks Experience to life for every customer through every cup. To share in the experience, please visit us in our stores or online at

* Pike Place is a trademark of the Pike Place Market PDA, used under license.

**plus tax where applicable


Big Sandy, MT  (  KAMUT® brand khorasan wheat is among the hottest culinary trends for 2011. Ancient Grains are expected to be sought out by top chefs and foodies even more in the coming year, according to the survey completed by the National Restaurant Association of over 1,500 of the nation’s finest chefs.

As restaurant trends change in the same manner as other fashions, Ancient Grains like KAMUT® khorasan wheat offer chefs a healthy alternative to modern grains. They appreciate the tastes and textures a hearty grain can bring to a dish. KAMUT® khorasan’s high versatility makes it ideal for use in a variety of different forms and recipes.

Compared with modern white wheat, KAMUT® khorasan wheat is higher in protein and minerals such as zinc, selenium and magnesium. Also, it is has a higher percentage of lipids, which produce more energy in the body than carbohydrates. Overall, KAMUT® brand products promote wholesome eating and good health, as opposed to consuming calories which are low in nutrition.

The chefs surveyed ranked “Sustainability” as the third hottest trend for the upcoming year and “Farm and Estate-branded ingredients” were ranked 10th. The results bode well for Kamut International, an organization whose mission is to promote organic and sustainable agriculture. Kamut International trademarked KAMUT® to protect the purity of the ancient grain, guarantee it is always produced organically and ensure high quality standards.

KAMUT® khorasan wheat can be found in a variety of (over 2,000) healthy and organic food options on the shelves throughout North America and Europe including breads, pastas, flat breads, cereals, pizza, soups and chili. It can also be purchased as grain or flour for cooking and baking. It’s naturally sweet, nutty flavor turns simple recipes into highly nutritious, flavorful meals and treats.

About KAMUT® Brand Khorasan Wheat

The mission of Kamut International is to promote organic agriculture and support organic farmers, to increase diversity of crops and diets, and to protect the heritage of a high quality, delicious ancient grain for the benefit of this and future generations. KAMUT® is a trademark of Kamut International and it stands for guaranteed standards that are verified by tests from every field.

For more information, or to arrange an interview with a company spokesperson, please contact Leesa Raab at ADinfinitum, 212-693-2150 Ext. 314, email Leesa(at)adinfinitumny(dot)com or Beth Hurtubise, 212-693-2150 Ext. 311, email Beth(at)adinfinitumny(dot)com.

PLANO, Texas  (  The Tostitos brand, along with the USO, today focused the Tostitos Fiesta Bowl national spotlight on celebrating U.S. military heroes. During the 2011 Tostitos Fiesta Bowl game broadcast, they showcased highlights from the Tostitos “Connect to Home Bowl” – a unique college football experience created exclusively for U.S. service men and women stationed in Iraq. Held at Joint Base Balad on December 21, 2010, the event was created to bring a taste of home to our troops serving overseas during the holiday season.  In a bowl-game inspired match up, college football legends and military heroes played a football game alongside one another.

This marks the second year the Tostitos brand and the USO have partnered to bring a college bowl game experience to the troops, connecting them with the fun and excitement of the college bowl games taking place back in the U.S.  Highlights were shown during halftime of the national broadcast of the 2011 Tostitos Fiesta Bowl, which Tostitos, a flagship brand of PepsiCo’s Frito-Lay division, has sponsored for the past 16 years.

“Tostitos is a long-standing supporter of college football and a brand known for bringing people together,” said Justin Lambeth, vice president, marketing, Tostitos. “That’s why we were so excited to once again join with the USO to bring our brave men and women serving overseas a taste of home and college football. We hope the friendships and connections made both on the field and off will help create a lifetime of memories for our troops and the legendary coaches and athletes who joined us.”

“We are thankful to have the Tostitos brand as a returning partner to help re-create this unique college football experience,” said Sloan Gibson, USO President. “Last year, we saw firsthand how meaningful this experience was for the men and women serving our country overseas. This year, we wanted to share the joy with a new group of Armed Forces, by connecting them to home through a game we know they love.”

The Tostitos Connect to Home Bowl put legendary college football coaches Bobby Bowden and Gene Stallings at the helm of two teams comprised of former college all-stars and active military heroes. The full roster of coaches and players taking part in the game included:

Team Freedom

  • Coach Gene Stallings
  • Rodney Peete, University of Southern California, Johnny Unitas Award winner
  • Thurman Thomas, Oklahoma State University, three-time first-team All-American
  • Andre Reed, Kutztown University of Pennsylvania
  • Zach Thomas, Texas Tech University, two-time consensus All-American
  • Jevon Kearse, University of Florida
  • SSG Patrick Bates, Army, Joliet, Ill.   
  • SrA Jacqueline Berry, Air Force, Santa Rosa, Calif.   
  • SSG Brandon Carey, Army, Miami, Fla. 
  • SSG Alton Day, Army, Elizabeth, N.C.  
  • TSgt Michael Forte, Air Force, Taunton, Mass.   
  • Sgt Thomas Hall, Army, Lebanon, Mo.   
  • CPT Brian Harper, Army, Forest, Miss.   
  • 1 LT Derek Jones, Army, Dayton, Ohio   
  • Capt Benjamin Kiley, Marines, New York, N.Y.
  • SSgt Wesley Smith, Air Force, Houston, Texas   
  • CPT Venson Walker, Army, Neeses, S.C.   
  • SPC Tyler Klabenes, Army, Chambers, Neb.  


Team Liberty

  • Coach Bobby Bowden
  • Jim Kelly, University of Miami, Hall of Famer
  • Ron Dayne, University of Wisconsin, Heisman Trophy winner
  • Antonio Freeman, Virginia Tech University
  • LaVar Arrington, Penn State University, Dick Butkus award winner
  • Sgt Bruce Adams, Army, Prichard, Ala.  
  • SPC Danyul Davis, Army, Houston, Texas   
  • Sgt Louis Davis, Army, Ft. Bragg, N.C.   
  • PO1 Terry Eady, Navy, Ocilla, Ga. 
  • Capt Benjamin Freer, Air Force, Las Vegas, Nev.  
  • TSgt Zachary Lambert, Air Force, Eugene, Ore.   
  • CMSgt Edward Madden, Air Force, Troy, Pa.   
  • Sgt Zambiaski Miller, Army, Montgomery, Ala.   
  • Sgt Fabio Nicolas, Army, Ft. Lauderdale, Fla.
  • SPC Anthony Reemes, Army, Leicester, N.C.   
  • Sgt Jamian Slade, Army, Newport News, Va.   
  • 1SG Ryan Willis, Army, New Iberia, La.  

The Tostitos “Connect to Home Bowl” was a down-to-the-wire nail-biter played under the night skies of Iraq, highlighted by exciting passing games from Team Liberty’s Jim Kelly and Team Freedom’s Rodney Peete. With seconds left in the game, Team Freedom scored on a pass from Peete to Zach Thomas, who tossed a lateral to SPC Tyler Klabenes (Army) to run the ball in for a touchdown, putting the Gene Stallings-led crew ahead by two points and an all-but-certain victory in their reach. Fueled by sheer determination, Bobby Bowden’s Team Liberty quickly regrouped and on the last play of the game with one second left on the clock, Kelly launched a Hail Mary pass from Liberty’s 30-yard line and connected with Sgt Bruce Adams (Army) in the end zone for a dramatic victory that had heads spinning, crowds cheering and flashbulbs popping. Team Liberty ultimately bested Team Freedom 48-44. Sgt Adams was named MVP.

In addition to the excitement on the field, the Tostitos Connect to Home Bowl and the USO brought troops all the elements of a true bowl game experience including a pre-game pep rally, tailgate experience, and multiple meet and greet sessions with players and coaches.

Fans can see more exciting highlights from the Tostitos Connect to Home Bowl, including extended game footage and interviews with the military and celebrity players and coaches by visiting   This exciting story will continue during the national broadcast of the Tostitos BCS National Championship Game on ESPN on January 10, 2011 where more details and a special conclusion to the program will honor the families of the troops who played in the game in Iraq.  

PepsiCo offers the world’s largest portfolio of billion-dollar food and beverage brands, including 19 different product lines that each generates more than $1 billion in annual retail sales. Our main businesses – Frito-Lay, Quaker, Pepsi-Cola, Tropicana and Gatorade – also make hundreds of other nourishing, tasty foods and drinks that bring joy to our consumers in more than 200 countries. With annualized revenues of nearly $60 billion, PepsiCo’s people are united by our unique commitment to sustainable growth, called Performance with Purpose. By dedicating ourselves to offering a broad array of choices for healthy, convenient and fun nourishment, reducing our environmental impact, and fostering a diverse and inclusive workplace culture, PepsiCo balances strong financial returns with giving back to our communities worldwide. For more information, please visit

The USO (United Service Organizations) lifts the spirits of America’s troops and their families millions of times each year at thousands of places worldwide.  We provide a touch of home through centers at airports and military bases, top quality entertainment and innovative programs and services. We also provide critical support to those who need us most, including forward-deployed troops and their families, wounded warriors and their families and the families of the fallen.

The USO is a private, non-profit organization, not a government agency. We rely on the generosity of our volunteers and donors.  In addition to individual donors and other corporate sponsors, the USO is supported by Worldwide Strategic Partners American Airlines, AT&T Inc., BAE Systems, The Boeing Company, Clear Channel Communications, The Coca-Cola Company, Gallery Furniture, Lockheed Martin, Microsoft Corporation, Northrop Grumman Corporation, Procter & Gamble and TriWest Healthcare Alliance. We are also supported through the United Way and Combined Federal Campaign (CFC-11381).  To join us in this patriotic mission and to learn more about the USO, please visit