Archive for October, 2010

ORLANDO, Fla.  (  Chiquita Brands (NYSE: CQB), today announced that following years of intensive research and investment, it is introducing a technology breakthrough for food safety and freshness.  The unveiled FreshRinse™ technology is a new produce wash that dramatically reduces microorganisms on leafy greens and better maintains freshness.  Of equal importance, as part of Chiquita’s longstanding commitment to public health and raising industry food safety standards, FreshRinse™ will be made available for license to the entire industry.

“Based on our extensive research, we view FreshRinse as the biggest invention since the start of pre-packaged salads,” said Fernando Aguirre, chairman and chief executive officer.  “FreshRinse sets a new standard in food safety for the produce industry. We continue to deliver breakthrough innovations and we plan to make this new technology available to the industry.  We want consumers and customers to know they have an important new option when making purchase decisions.”

FreshRinse™ is a scientifically validated advancement for fresh produce safety that delivers a substantial reduction in microorganisms on leafy greens, including superior microbial efficacy against such pathogens as Salmonella, Listeria monocytogenes and E. coli O157:H7, as compared to the industry’s conventional chlorine sanitizers.

FreshRinse™, when compared to traditional chlorine sanitizers, has been found to be of superior microbial efficacy and to better maintain freshness.  After rigorous testing, including challenge studies on suspended and attached pathogen cells, FreshRinse™ results indicated substantial reduction of food borne pathogens like Listeria monocytogenes, Salmonella and E. coli O157:H7 than chlorine sanitizers, with a third-party pathogen study performed by the National Center for Food Safety and Technology.

In attached cell testing, FreshRinse™ technology was shown to deliver a higher reduction for certain pathogens on certain leafy greens versus chlorine produce washes.

FreshRinse™ was shown to reduce nine times or more of E. coli O157:H7 and Salmonella for Romaine lettuce and Spinach versus chlorine produce washes.  For example, FreshRinse™ reduced 78 times more Salmonella that were attached on Romaine lettuce leaves.  FreshRinse™ also secondarily resulted in more than 750 times greater reduction of suspended pathogens compared to chlorinated wash water.

Leading food safety experts who act as advisors to Fresh Express have reviewed the FreshRinse™ Technology:

  • Dr. Michael T. Osterholm, PhD, MPH, director, Center for Infectious Disease Research and Policy and professor, Division of Environmental Health Sciences, School of Public Health, University of Minnesota
  • Dr. David Acheson, MD, managing director, food and import safety, Leavitt Partners, former US Food and Drug Administration (FDA) associate commissioner for food safety and former FDA chief medical officer
  • Dr. Robert Buchanan, director and professor, University of Maryland Center for Food Safety & Security Systems; formerly, senior science advisor and director, Office of Science, Center for Food Safety and Applied Nutrition, FDA

Mike Burness, vice president for global food safety and quality reiterated the breakthrough nature of the technology and confirmed that significant research had been conducted to demonstrate its effectiveness in a real-world environment, under processing conditions, and conforming to current industry manufacturing standards.  

“The results we’ve seen have shown that FreshRinse™ delivers outstanding improvements in food safety for leafy greens,” said Burness.  “We are also very pleased that, after reviewing the technology, we have had such reinforcing responses from Drs. Osterholm, Acheson and Buchanan – three world renowned experts in food safety.”

The FreshRinse™ technology is a distinctive invention developed through years of intensive research by Fresh Express principal scientist Dr. Kai-Lai Grace Ho, with support from the company’s R&D, food safety, innovations, engineering and manufacturing teams.  FreshRinse™ is a combination of Generally Recognized as Safe (GRAS) and an FDA-approved ingredient that significantly enhances pathogen reduction and retains freshness.  It is acceptable for use on both conventional and organic produce. FreshRinse™ has the potential for far-reaching and meaningful future applications and is an environmentally friendly technology.  Ingredients will decompose to environmentally safe and friendly compounds that pose no harm to the environment.

Commercial application for FreshRinse™ has been scientifically validated during the past five months, working seamlessly under salad manufacturing conditions and yielding positive consumer experiences. With FreshRinse™, fresh produce does not undergo the chlorine sanitation process and therefore better retains its natural color and aroma.

In order to provide information about the benefits of this new technology, Fresh Express targeted the largest gathering of produce executives in the nation – the Produce Marketing Association’s (PMA) Fresh Summit – for the FreshRinse™ debut, thereby ensuring that both large and small produce businesses have the opportunity to learn about this new technology.  In addition, Fresh Express is planning to integrate a major consumer education program, including significant television and print advertising and other outreach activities to inform consumers about the important food safety and quality benefits of FreshRinse™.

Fresh Express is the nation’s No. 1 salad producer and has been a leader in fresh foods for more than 80 years. Fresh Express is dedicated to providing consumers with healthy, convenient ready-to-eat spinach, salads, vegetables and fruits. For more information, visit

About Chiquita Brands International, Inc.

Chiquita Brands International, Inc. (NYSE: CQB) is a leading international marketer and distributor of high-quality fresh and value-added food products – from energy-rich bananas and other fruits to nutritious blends of convenient green salads. The company markets its healthy, fresh products under the Chiquita® and Fresh Express® premium brands and other related trademarks. With annual revenues of $3.5 billion, Chiquita employs approximately 23,000 people and has operations in nearly 80 countries worldwide. For more information, please visit our corporate web site at

BELLS, Tenn.  (  The Pictsweet Company of Bells, TN is recalling specific lots of Pictsweet 32 ounce Clear Bag Breaded Okra because they contain undeclared milk product.  People who have an allergy or severe sensitivity to milk may run the risk of serious allergic reaction if they consume this product.

This recall affects only Pictsweet 32 ounce Clear Bag Breaded Okra with production codes beginning with the following five digits: 1400B, 1550B, 1660B, 1730B, 1870B, 2030B, 2350B, 2500B and was distributed to retailers primarily in the Southeast United States.  

The company initiated this recall after it was discovered that product containing milk was distributed in packaging that did not reveal the presence of milk.  Subsequent investigation indicated the problem was caused by a packaging redesign that included the incorrect ingredient statement.  

No illnesses or allergic reactions have been reported to date.

Consumers who have an allergy or severe sensitivity to milk products and have purchased Pictsweet 32 ounce Clear Bag Breaded Okra with one of the codes listed above are urged to contact the company at 1-800-367-7412, extension 417 from 9am to 5pm Central Daylight Time, Monday – Friday or return the product to the place of purchase for a full refund.

GAITHERSBURG, Md.  (  The 850 students at Notre Dame Preparatory School and Marist Academy have at least 10 healthy entrees to choose from each day at several different a la carte areas including grill, deli, pizza, and culinary-creation stations thanks to student nutrition provider Sodexo.  In the past, the school’s Pontiac campus for middle and high school students, offered only one main lunch entree daily.

The company used its culinary expertise to unveil a revamped student dining program in a vibrant dining space featuring an expanded healthier menu.

“I’m proud that our culinary program is reshaping the perception of school lunch,” said Erika Radwan, general manager for Sodexo. “Our team of chefs is delivering creative, healthy options that students love.”

Along with offering more delicious and high-quality dining choices, Sodexo’s new program focuses on healthier choices such as serving healthier baked alternatives instead of fried foods. In addition, Sodexo offers an extensive daily salad bar with a large selection of fresh fruit and vegetables and its deli station offers whole grain bread and spinach and tomato-pesto wraps.

“We asked Sodexo to accomplish three things with the dining program – add more variety, improve the quality of the food and make healthier options available more frequently,” said Rev. Leon Olszamowski, president, Notre Dame Preparatory School and Marist Academy. “They met our needs and we are all working hard to provide the best nutrition for our students.”

Sodexo is observing National School Lunch Week, Oct. 11 to 15 by highlighting innovative programs in the 480 school districts and 150 private schools it serves. Sodexo is committed to take measurable sustainable actions that ensure a brighter future in the areas of health and wellness, environmental stewardship and community development. Sodexo School Services focuses on nutrition, achievement, environment, community and activity to promote student well-being.

About Sodexo

Sodexo in North America

Sodexo, Inc. (, leading Quality of Daily Life Solutions company in the U.S., Canada, and Mexico, delivers On Site Service Solutions in Corporate, Education, Health Care, Government, and Remote Site segments, as well as Motivation Solutions such as Esteem Pass. Sodexo, Inc., headquartered in Gaithersburg, Md., funds all administrative costs for the Sodexo Foundation (, an independent charitable organization that, since its founding in 1999, has made more than $13 million in grants to fight hunger in America. Visit the corporate blog at

Sodexo, world leader in Quality of Daily Life Solutions

Quality of Life plays an important role in the progress of individuals and the performance of organizations.  Based on this conviction, Sodexo is the strategic partner for companies and institutions that place a premium on performance and well-being, as it has since Pierre Bellon founded the company in 1966. Sharing the same passion for service, Sodexo’s 380,000 employees, in 80 countries design, manage and deliver an unrivaled range of On-site Service Solutions and Motivation Solutions. Sodexo has created a new form of service business that contributes to the economic, social and environmental development of the communities, regions and countries in which it operates and to the fulfillment of its employees.

Key Figures (as of August 31, 2009)  
Sodexo in the World Sodexo in North America  
14.7 billion euro consolidated revenue

380,000 employees

33,900 sites

50 million consumers served daily

80 countries

22nd largest employer worldwide

7.7 billion dollars revenue

120,000 employees

10 million consumers served daily

6,000 clients

700 facilities management sites


CHICAGO  (  It is no secret that the foodservice industry has suffered recently through a bleak economy; but the silver lining of the cloud could actually turn out to be icing. Technomic’s newest study finds that for the past three years, more consumers have consistently eaten more dessert. Occupying the smallest portion of most restaurant menus, dessert presents a strong growth opportunity for operators looking to increase sales.

“Dessert is unique, because it not only involves sensory appeal, but also sparks strong emotional drivers,” says Technomic EVP Darren Tristano. “If someone wants to reward themselves after a bad day, they might splurge on a dessert to feel better; but if they want to celebrate after a good day, they might do the same thing. Motivations for craving dessert run the gamut.” Tristano added that only 1 percent of Technomic’s survey respondents said they did not eat dessert, and 70 percent eat dessert at least once a week.

The 2010 Dessert Consumer Trend Report was developed by Technomic to help restaurants, manufacturers and suppliers stay on top of current dessert trends and evolving consumer needs. Interesting findings include:

  • Fine dining menus are featuring more adventurous flavor combinations. Salty, smoky, savory and herbal flavor combinations can pique the interest of certain consumers.
  • A variety of beverages can also satisfy consumer dessert cravings. Coffee, specialty coffee options, and adult beverages can all serve as a dessert for many consumers.
  • Pricing can influence dessert purchases, but cost is less of a factor for dessert than for other mealparts. Price is, however, a major consideration for consumers who purchase dessert from a retailer after dining out.

The 2010 Dessert Consumer Trend report provides an in-depth look at the dessert category, reporting on more than 75 different types of dessert. The report utilizes a survey of more than 1,500 consumers, as well as analysis of Technomic’s exclusive MenuMonitor online trend tracking resource, based on menus at over 1,000 leading and emerging chains and independent restaurants throughout the United States, Canada and the United Kingdom.

To purchase or learn more about this report please visit or contact one of the individuals listed below.

About Technomic

Technomic provides clients with the facts, insights and consulting support they need to enhance their business strategies, decisions and results. Its services include numerous publications and digital products, as well as proprietary studies and ongoing research on all aspects of the food industry.

BENTONVILLE, Ark.  (  Walmart today launched its new global commitment to sustainable agriculture that will help small and medium-sized farmers expand their businesses, get more income for their products, and reduce the environmental impact of farming, while strengthening local economies and providing customers around the world with long-term access to affordable, high-quality, fresh food.

“More than 1 billion people around the world rely on farming and hundreds of millions of them live on less than $2 a day,” said Mike Duke, Walmart president and CEO. “Globally, with a booming population, food production must increase roughly 70 percent to feed 9 billion people in 2050.”

Duke continued, “Through sustainable agriculture, Walmart is uniquely positioned to make a positive difference in food production — for farmers, communities and customers. Our efforts will help increase farmer incomes, lead to more efficient use of pesticides, fertilizer and water, and provide fresher produce for our customers.”

Walmart’s sustainable agriculture strategy is divided into three broad areas, each containing specific supporting goals to help the company track and report its progress.

Support farmers and their communities

More than a billion people rely on agriculture for subsistence. By the end of 2015 in emerging markets, Walmart will help many small and mid-sized farmers gain access to markets by:

  • selling $1 billion in food sourced from 1 million small and medium farmers;
  • providing training to 1 million farmers and farm workers in such areas as crop selection and sustainable farming practices — the company expects half of those trained to be women; and
  • increasing the income of the small and medium farmers it sources from by 10 to 15 percent.
  • In the U.S., Walmart will double its sale of locally sourced produce and increase its purchase of select U.S. crops.

Produce more food with fewer resources and less waste

Walmart has one of the world’s largest food supply chains and is committed to reducing and optimizing the resources required to produce that food and driving more transparency into its supply chain. For the first time Walmart will ask suppliers about the water, energy, fertilizer and pesticide they use per unit of food produced. The goals include:

  • accelerating the agricultural focus of the Sustainability Index, beginning with a Sustainable Produce Assessment for top producers in its Global Food Sourcing network in 2011;
  • investing more than $1 billion in its global fresh supply chain in the next five years; and,
  • reducing food waste in its emerging market stores and clubs by 15 percent and by 10 percent in stores and clubs in its other markets by the end of 2015.

Sustainably source key agriculture products

Farming practices are having unintended side effects, from deforestation of the world’s rainforests to increasing greenhouse gas emissions. Walmart will focus on two of the major contributors to global deforestation, palm oil and beef production.  

  • Require sustainably sourced palm oil for all Walmart private brand products globally by the end of 2015. Sourcing sustainable palm oil for our U.K. and U.S. private brand products alone will reduce greenhouse gas emissions by 5 million metric tons by the end of 2015.
  • Expand the already existing practice of Walmart Brazil of only sourcing beef that does not contribute to the deforestation of the Amazon rainforest to all of our companies worldwide by the end of 2015. It is estimated that 60 percent of deforestation in the Brazilian Amazon is related to cattle ranching expansion.

To help reach these goals, Walmart’s global markets have also established country specific commitments. For example:

  • In India, source 50 percent of its fresh produce through its Direct Farm Program;
  • In China, upgrade 15 percent of Direct Farm products from Green to Organic certified;
  • In Japan, reduce in-store food waste by 35 percent and increase the number of produce farmers it sources from directly from 15,000 to 17,000; and
  • In Canada, purchase 30 percent of the produce assortment locally on an annual basis.

In the U.S., Walmart’s Heritage Agriculture program will help the company double the sale of locally grown food. The program focuses on sourcing produce from states and regions with long histories of agricultural production. Three of Walmart’s largest Heritage Agriculture programs are in the I-95 corridor along the East coast, the Delta region in the South and the Mid-America region of the Midwest. Sourcing examples include tomatoes, blueberries and broccoli in the I-95 corridor, peaches, cucumbers and strawberries in the Delta region and potatoes, onions and apples in the Mid-American program.

Walmart consulted with a number of suppliers, universities and non-government organizations to develop these goals, including World Wildlife Fund, Conservation International, Rainforest Alliance, The Nature Conservancy, the Field to Market Alliance and Environmental Defense Fund. Visit for a full list of Walmart’s global Sustainable Agriculture commitments.

About Walmart

Wal-Mart Stores, Inc. (NYSE: WMT), or “Walmart,” serves customers and members more than 200 million times per week at more than 8,400 retail units under 55 different banners in 15 countries. With fiscal year 2010 sales of $405 billion, Walmart employs more than 2 million associates worldwide. A leader in sustainability, corporate philanthropy and employment opportunity, Walmart ranked first among retailers in Fortune Magazine’s 2010 Most Admired Companies survey. Additional information about Walmart can be found by visiting and on Twitter at Online merchandise sales are available at and

BOSTON  (  A new healthier way to cook with Kelapo™ Virgin Coconut Oil is being demonstrated at Natural Products Expo East, October 14-16 at The Boston Exposition and Convention Center, Booth #1049. An exciting recent arrival on the cooking scene, extra virgin coconut oil is an ideal healthy alternative to butter and traditional oils used for cooking, baking and sauteing.  

Versatile in the Kitchen — A Flavorful Alternative to Butter

Kelapo™ Virgin Coconut Oil is great for cooking, baking and sauteing, and can be used anywhere in place of butter.  Every part of the coconut lends itself to practical use, making it one of nature’s most versatile fruits.  Used for centuries by the indigenous people of the South Pacific, the truth about coconut oil is now being discovered by the rest of the world. But it’s not just the health benefits.  The unique flavors of Kelapo™ Virgin Coconut Oil add a wonderfully enhanced taste that can turn any ordinary meal into a truly indulgent experience.  

The all-natural oil derived from fresh coconuts and Kelapo™ Virgin Coconut Oil can be used in a wide variety of applications:

Cooking:  Kelapo™ Virgin Coconut Oil is recommended for use wherever butter would normally be used.  Toast, bread, potatoes and popcorn are popular examples.  To maintain a smooth, spreadable consistency, coconut oil should be stored without refrigeration (e.g., in a pantry).

Baking:  Kelapo™ Virgin Coconut Oil can be used as a substitute in any recipe that calls for butter, vegetables oils or other hydrogenated oils that contain trans fat.  A recommended use is to warm the coconut oil until it reaches a liquid state.  Then measure out the amount called for by the recipe using a 1 to 1 ratio.  It can also be used as a substitute for non-stick oil-based sprays when preparing cookie sheets or cupcake tins, while providing a little extra coconut flavor.

Sauteing:  Vegetables can be sauteed by placing a tablespoon of Kelapo™ Virgin Coconut Oil in a sauce pan on low heat before adding the other ingredients. If preferred, heating the coconut oil for a longer amount of time before adding the vegetables will slightly lessen the coconut taste.

Health Benefits of Virgin Coconut Oil

In addition to its versatility, many consider coconut oil for its potential health benefits. Virgin coconut oil is comprised of medium chain triglycerides, or MCTs — the “proprietary secrets” of plant based saturated fats.  The most recognizable of all the MCTs is lauric acid.  Besides virgin coconut oil, lauric acid is found in breast milk. Coconut oil is rich in antioxidants, lauric acid and other MCTs that may help support a healthy immune system, metabolism, digestive system and brain function.

Fair Trade, 100% Natural and Certified Organic

Kelapo™ Virgin Coconut Oil is 100% natural, cold-pressed, unrefined, and certified organic. “We harvest our coconuts from the lush, tropical island of Sri Lanka. Our Fair Trade farmers collect the fruit at its peak ripeness and extract the extra virgin coconut oil through a cold expeller press. This process results in the best-tasting coconut oil, without refinement,” says Erin Meagher, founder and ‘Chief Coconut’ of Kelapo™.    

“Our Fair Trade policy makes us unique among other producers of coconut oil.  We believe it is our duty and responsibility to support the farmers and laborers who are working hard to harvest these special fruits of the coconut trees,” says Meagher.  “Our social responsibility starts with the Fair Trade premiums we pay to help the communities where we source our coconut oil.  Our commitment also extends to organizations right here in the United States that focus on the health and fitness of children and families.”

Kelapo™ Virgin Coconut Oil, available in 15 oz. and 8 oz. sizes, can be purchased online at and  It will soon become available in health food stores and natural products marketplaces across the country.

For more information on the secret wonders of coconut oil, please visit or call 800-230-5952 or 813-887-3030. You can also follow Kelapo™ on Twitter (@kelapo_coconut) and Facebook (

CINCINNATI  (  Chiquita Brands International, Inc. (NYSE: CQB), announced today the appointment of Brian W. Kocher as president of Europe and the Middle East, and the promotion of Joseph M. Huston as president of North America, effective January 1, 2011. The appointments are consistent with Chiquita’s planned internal leadership succession, further strengthen the company’s global leadership team, provide continuity of leadership in key business areas and position Chiquita to continue to improve profitability, particularly in Europe.

“Brian and Joe are proven executives who have worked together closely to lead our business turnaround in North American bananas and salads,” said Fernando Aguirre, chairman and chief executive officer.  “As president of Europe, Brian will bring the same focus, discipline and execution that he has demonstrated in North America to revitalize our profitability in the region, which is our foremost business priority.  Joe has a proven track record in North America. He has been prepared and developed to lead the region through assignments in both our banana and salad operations, and he has the focus and drive to sustain the momentum of our profit improvements.”

Aguirre added, “This new global leadership team has the talent to extend the growth of our brands, manage our costs and build our engagement with consumers, customers and employees. I am confident that Brian and Joe will help us to accelerate the execution of our strategy to diversify and grow our businesses and enhance our profitability.”

In his new role as president of Europe and the Middle East, Kocher will be responsible for leading the company’s operations throughout the region, including bananas, other produce and diversified value-added products. Kocher joined Chiquita in 2005 and has served as president of North America since October 2007, leading the successful transformation of the company’s North American banana and salad businesses. He previously served as vice president, controller and chief accounting officer and has more than 18 years of accounting, sales, finance and business process change expertise, including his previous work experience at General Electric and PricewaterhouseCoopers.

As president of North America, Joe Huston will be responsible for leading the company’s bananas, value-added salads, and other produce businesses in the region, as well as the development and growth of new business platforms. Huston joined Chiquita in 2004 and has served since January 2009 as vice president Salad, Healthy Snacking and Vegetable Ingredients, where he has led the sustainable transformation of the company’s salad business.  Huston’s previous experience at Chiquita includes serving as vice president United Kingdom and Ireland, where he was responsible for the area banana business, and vice president marketing and innovation, North America. Prior to joining to Chiquita, Huston had more than a decade of experience in marketing and brand management at Procter & Gamble.

Following Kocher’s appointment, Michel Loeb, who has capably led the company’s European business since 2004, will serve in a special assignment reporting to Aguirre. “I thank Michel for his leadership during a time when our business in Europe has changed significantly and faced unprecedented headwinds managing the changes of the EU Tariff regime,” Aguirre added. “He led the successful launch of Just Fruit in a Bottle that now forms the basis of our joint venture with Danone, extended our brand presence with consumers into new channels and led the relocation of our European headquarters to Rolle, Switzerland where he successfully recruited a talented new team.”

About Chiquita Brands International, Inc.

Chiquita Brands International, Inc. (NYSE: CQB) is a leading international marketer and distributor of high-quality fresh and value-added food products – from energy-rich bananas and other fruits to nutritious blends of convenient green salads.  The company markets its healthy, fresh products under the Chiquita® and Fresh Express® premium brands and other related trademarks.  With annual revenues of $3.5 billion, Chiquita employs approximately 23,000 people and has operations in nearly 80 countries worldwide.  For more information, please visit

PORTLAND, Ore.  (  With the fall pear harvest underway, an abundance of Pacific Northwest pears, marketed under the USA Pears brand, are now arriving en masse to grocery aisles nationwide. And while enjoying a fresh pear out-of-hand never goes out of style, there’s one delicious new trend pear fans are discovering this season: pickling.

“The countless ways to prepare pears are as diverse and unique as the pear varieties themselves,” says Cristie Mather, director of communications, Pear Bureau Northwest. “We continually hear about new recipes and preparations from chefs and home cooks around the country involving poaching, grilling, baking, sauteing and so on. However, this season’s buzz is all about pickling.”

One such chef who favors pickling pears is Top Chef fan favorite Sam Talbot, executive chef of the Surf Lodge and the soon-to-open Imperial 9 at Mondrian New York.

“Pickling pears gives them a surprising new taste and texture,” says Talbot, “It allows you to toy with the pear’s natural sweetness while infusing other flavors like citrus, pepper and cinnamon – whatever you’d like.”

Talbot, also known for his love of sustainable seafood, has shared a recipe pairing pickled pears and seafood: Sauteed Shrimp on Brioche with Pickled Pears and Gem Lettuce. Click to watch a video of Chef Talbot making his recipe, or download the full recipe here.

Talbot says pickling pears is easy. “There is a range of different pickling recipes and methods,” he points out, “but the key is finding the right balance of vinegar and spices, so you accentuate the pear’s sweetness without overwhelming it.” His method involves simply combining vinegar, water, sugar, citrus and spices like peppercorns and cinnamon; bring the mixture to a boil and briefly simmer; chill completely; and finally, pour over sliced pears and refrigerate for 6 hours.

About Pear Bureau Northwest and USA Pears

Pear Bureau Northwest is the non-profit marketing organization established in 1931 to promote the fresh USA Pears grown in Washington and Oregon. Together, these two states represent 1,600 growers and 84 percent of the nation’s fresh pear production. For fresh pear recipes, nutrition facts and short films featuring Washington and Oregon pear growers, visit and

NORWALK, Conn.  (  When the occasion arises for simple yet impressive dishes, home cooks and hostesses trust Pepperidge Farm® Puff Pastry to help them create savory appetizers, stylish entrées and sweet, flaky desserts. Now, Puff Pastry novices and experts alike can update their recipe boxes and modernize classic meals with an exciting new set of elegant recipes from Pepperidge Farm and celebrated culinary expert Gail Simmons, who has created six original recipes using Pepperidge Farm Puff Pastry. From outstanding appetizers like Smoked Salmon Blini Puffs to tempting desserts like PB&J Doughnuts, Gail Simmons’ exclusive Pepperidge Farm Puff Pastry recipe collection can bring sophistication and simplicity to any meal.

Simmons, judge on Bravo’s Emmy-winning show Top Chef, host of the network’s newest hit Top Chef: Just Desserts and long-time Puff Pastry fan, said, “I love hosting friends and family at home and consider Pepperidge Farm Puff Pastry a freezer staple that I can’t entertain without.” The food critic, trained chef, and Food & Wine magazine contributor continued, “I’m thrilled to present my original Puff Pastry recipes and encourage anyone who wants to make everyday meals or festive gatherings even more special to give this versatile product a try.”

By visiting, consumers can gain access to Gail’s Pepperidge Farm Puff Pastry recipe collection, as well as more than 300 other Pepperidge Farm Puff Pastry appetizer, entrée and dessert recipes, how-to videos, special offers and more. Loaded Potato Chip Spirals, Puff Pastry Wrapped Jumbo Shrimp, Strawberry Whoopie Puffs, Fancy Crab Filled Crowns, Chocolate Fondue Cups, Tomato Jewels, Inside-Out Caramel Apple and Mini Puff Cheesecakes are just some of the 24 delicious, new recipes from Campbell’s Kitchen that have been recently added to the Puff Pastry web site. Consumers are also invited to follow Gail Simmons on Twitter at for additional Puff Pastry tips and recipes.

Pepperidge Farm Puff Pastry Sheets and Shells are available in the freezer section at major supermarkets, grocery stores and mass merchandisers nationwide for a suggested retail price of $3.59 and $4.39 respectively. For more information and recipe ideas, visit Consumers are encouraged to follow Pepperidge Farm on Twitter at

About Pepperidge Farm

Pepperidge Farm, Incorporated, based in Norwalk, Connecticut, is a leading provider of premium quality fresh bakery products, cookies, crackers, and frozen foods. The company was named the #1 Place to Work in Connecticut in the large companies category of the Best Places to Work in Connecticut competition for 2009. Among the company’s most popular products are Sausalito® and Milano® cookies, Goldfish® crackers, Baked Naturals crackers, frozen Puff Pastry, frozen garlic loaves and Texas toasts, and more than 50 varieties of fresh baked breads including Pepperidge Farm® Swirl, Farmhouse and Whole Grain. The company added Ecce Panis® gourmet artisan breads to its portfolio last year.

Pepperidge Farm was founded in Connecticut in 1937 by Margaret Rudkin, an entrepreneurial homemaker who began baking fresh, all-natural bread for her allergy-afflicted son. The company is now a nationwide business with 9 manufacturing facilities and almost 5,000 employees. Pepperidge Farm has been part of Campbell Soup Company since 1961.

AUSTIN, Texas  (  Whole Foods Market (Nasdaq: WFMI) is pleased to announce that its shoppers donated more than $1.4 million after a seven-week fundraising campaign to improve school lunches through the Salad Bar Project.  As the nation celebrates National School Lunch Week (Oct. 10-16), it is clear that parents and advocates are ready for healthy items to be added to the menu.  

Whole Foods Market joined forces with Chef Ann Cooper’s non-profit, Food Family Farming Foundation (F3), to help bring fresh fruits and vegetables, whole grains and healthy proteins to school lunch programs through an online grant process. The generous donations from Whole Foods Market’s customers will fund 570 salad bars for schools across the country.

“The overwhelming support our shoppers have shown for the Salad Bar Project is heartwarming, just plain amazing,” said Walter Robb, co-CEO for Whole Foods Market.  “We nearly doubled the original fundraising goal, so it’s clear our customers share our passion for supporting more nutritious offerings in school lunchrooms across the country.”

Schools can apply for a grant for a free salad bar kit at  through Nov. 15, 2010. Applicants must participate in the National School Lunch Program, be located within a 50-mile radius of any Whole Foods Market and demonstrate a commitment to sustaining a healthy cafeteria salad bar for two school years., which provides tangible solutions for making healthier, fresh and “made-from-scratch” food available to schoolchildren across the country, will help support the initiative through online support tools.

“We believe America has spoken loudly with their generous support. They want healthier food in all schools,” said Chef Ann Cooper. “It just makes common sense.  Salad bars not only provide fresh fruits and vegetables, whole grains and healthy proteins but help boost student performance in school while also benefitting their health,” said Cooper.

F3, the granting institution, will collect and approve school applications. Each school will need approval from its district superintendent, school principal and nutrition services director. Grant awards will be based on need, potential for impact, commitment to the program and potential for future viability when the grant period has ended. Grant recipients will be announced on Jan. 15.


Robin Rehfield
Jen Marshall
303.449.2108 x 18

GAITHERSBURG, Md.  (  New Jersey’s cornucopia of fruits and vegetables overflows from the cafeteria to the classrooms of Lakewood School District, giving teachers a chance to fuel their students’ academic performance while teaching a quick lesson on eating right as Sodexo serves up local produce to all children in the classroom.

A $75,000 New Jersey’s Fresh Fruit and Vegetable Program grant, secured by nutrition-provider Sodexo for Lakewood School District, will make fresh and local produce abundantly available in schools throughout the state.

The grant, administered by New Jersey’s Department of Agriculture for the third consecutive year, provides the Lakewood School District with fresh produce throughout the 2010-2011 school year and allows Sodexo to teach students about the importance of fruits and vegetables in their diet. Sodexo is using the grant to purchase fresh fruits and vegetables for more than 1,600 elementary school students at both Ella G. Clarke School and Spruce Street School in Lakewood.

Sodexo, a 20-year strategic partner with the Lakewood School District, fills bags with local fruits and vegetables twice each week throughout the entire school year. The Sodexo team works closely with teachers to deliver the fresh produce to students to eat and enjoy in their classroom. This system promotes fruit and vegetables consumption as part of a daily routine, in addition to the school lunch students get in the cafeteria.

Getting students to eat fruits and vegetables can be challenging but Sodexo engages them with fun, interactive and informative programs. For example, the A to Z Salad Bar expands student palates in a fun way by allowing them to try a fruit or vegetable from every letter of the alphabet. Another program, arranges for visits from local farmers and food producers to teach students about where their food comes from.

“We really enjoy participating in the Fresh Fruit and Vegetable Program and we are particularly proud that we are able to use both the grant money and our student well-being expertise to get more Lakewood students eating fruits and vegetables,” said Armida Caldwell, general manager for Sodexo. “This program is only successful if you get the kids to eat the food and we think our approach makes healthy eating and nutrition education fun and exciting.”

In addition to Lakewood, six Sodexo-served districts in New Jersey are also receiving 2010-2011 Fresh Fruit and Vegetable Program funds including:

  • Atlantic City School District – Atlantic City, N.J.
  • East Orange School District – East Orange, N.J.
  • Long Branch Public Schools – Long Branch, N.J.
  • Phillipsburg School District – Phillipsburg, N.J.
  • Plainfield Public Schools – Plainfield, N.J.
  • West Orange Public Schools – West Orange, N.J.

Sodexo is observing National School Lunch Week, Oct. 11 to 15 by highlighting innovative programs in the 480 school districts it serves. Sodexo is committed to take measurable sustainable actions that ensure a brighter future in the areas of health and wellness, environmental stewardship and community development. Sodexo School Services focuses on nutrition, achievement, environment, community and activity to promote student well-being.

About Sodexo

Sodexo in North America

Sodexo, Inc. (, leading Quality of Daily Life Solutions company in the U.S., Canada, and Mexico, delivers On Site Service Solutions in Corporate, Education, Health Care, Government, and Remote Site segments, as well as Motivation Solutions such as Esteem Pass. Sodexo, Inc., headquartered in Gaithersburg, Md., funds all administrative costs for the Sodexo Foundation (, an independent charitable organization that, since its founding in 1999, has made more than $13 million in grants to fight hunger in America. Visit the corporate blog at

Sodexo, world leader in Quality of Daily Life Solutions

Quality of Life plays an important role in the progress of individuals and the performance of organizations.  Based on this conviction, Sodexo is the strategic partner for companies and institutions that place a premium on performance and well-being, as it has since Pierre Bellon founded the company in 1966. Sharing the same passion for service, Sodexo’s 380,000 employees, in 80 countries design, manage and deliver an unrivaled range of On-site Service Solutions and Motivation Solutions. Sodexo has created a new form of service business that contributes to the economic, social and environmental development of the communities, regions and countries in which it operates and to the fulfillment of its employees.

Key Figures (as of August 31, 2009)

Sodexo in the World Sodexo in North America  
14.7 billion euro consolidated revenue

380,000 employees

33,900 sites

50 million consumers served daily

80 countries

22nd largest employer worldwide

7.7 billion dollars revenue

120,000 employees

10 million consumers served daily

6,000 clients

700 facilities management sites


COLLEGEDALE, Tenn.  (  Little Debbie® snacks is on a mission — the Little Debbie® Million Smile Mission Tour, that is. On Oct. 11, America’s favorite snack cake company starts an eight-month campaign to share snacks and smiles! They’ll be giving away hundreds of great prizes, including seasonal treats, digital cameras and even a 2011 Airstream Sport travel trailer. Little Debbie® snacks is also asking a million people to share their own smiles by uploading pictures of themselves to become part of the national Little Debbie photo mosaic portrait. And to help make it even easier for some lucky Little Debbie® snacks lovers, the Smile Squad will tour the country in the official Airstream Sport travel trailer, stopping along the way to take pictures, show off the Million Smile Mission Tour Travel Trailer and share tasty treats. The Little Debbie® Million Smile Mission Tour hits the road Oct. 14 and will visit more than a dozen cities this fall, including New York, Philadelphia, and Burlington, Vermont. In the spring, the tour will continue on the West Coast. Visit to see if the Smile Squad will be stopping near you! 

Here’s how it works:

  • Visit the Million Smile Mission Tour Travel Trailer when the Little Debbie® Smile Squad rolls into your town.
  • Have your picture taken at the Smile Station photo booth at the tour stop and the image will upload instantly to
  • Or, take your own snapshot outside the Million Smile Mission Tour Travel Trailer and upload when you get home. It’s a cool 16-foot 2011 Airstream Sport travel trailer. You can see one like it at
  • Of course when you stop by we’ll give you something else to smile about — the Smile Squad will be passing out plenty of your favorite Little Debbie® snacks to sample!
  • If the tour isn’t close enough for you to travel, you can still be part of Little Debbie® snacks’ photo mosaic portrait. Get in on the fun by simply uploading a smiling photo of yourself from your desktop to or

Your chances of winning great prizes are way more than one in a million!

  • Enter the Little Debbie Million Smile Mission Giveaway on or between Oct. 11 and June 30, 2011.
  • One grand prize winner will receive the official Million Smile Mission Tour Travel Trailer — the same one that’s traveling the country! This 2011 Airstream Sport 16-foot trailer is valued at more than $34,000!
  • Monthly winners will receive digital cameras, printers, digital picture frames or gift cards.
  • One instant winner every day will receive sampler cases of seasonal Little Debbie® snacks.

About the Million Smile Mission Tour Travel Trailer:

  • 2011 Airstream Sport travel trailer.
  • Lightweight and nimble, it’s perfect for those who want to just hitch-up and go.
  • This 16-foot long, 8-foot wide premium compact trailer lets you live large.
  • It is spacious and airy with its own lights, water, shower and fuel for cooking.
  • Its ultra light weight allows it to be towed efficiently by most smaller and midsize sport utility vehicles, or even the family car, with outstanding fuel efficiency.

To learn more, visit

DOWNERS GROVE, Ill.  (  Sara Lee Corporation (NYSE: SLE) today debuted “More Choices. Healthier Lives.” a dual-language mobile site ( or designed for Hispanic moms who are looking to discover more choices for their family meal times. “More Choices. Healthier Lives.” encourages Hispanics to make a pledge to take a balanced approach to healthier eating and lifestyles and provides consumers the tools and resources needed to uphold the pledge. The site features better-for-you Latin-inspired recipes and tips for Hispanic moms and their families to make mealtime even more nutritious.

“‘Familia’ is the single most important element of the Hispanic culture and food is a big part of family. Many moms ask me how they can whip up a better-for-you dish that preserves their traditional cuisine without sacrificing flavor,” said Chef Ana Garcia, spokesperson for “More Choices. Healthier Lives.” “There is clearly a need among Hispanic moms for convenient, nutritious meal choices. The mobile site offers ideas for hearty snacks and nutritious lunch solutions so that moms can feel good about every meal they prepare for their family.”

The site aims to help moms make each day more flavorful.  Consumers can opt-in to receive monthly mobile phone text alerts which include suggestions on how to pair selected products from a variety of brands to make fresh, tasty meals for any time of the day. Once consumers opt-in they have the chance to enter a sweepstakes to win a one-year supply of the following Sara Lee Corporation brands:

  • Jimmy Dean D-Lights® breakfast bowls and sandwiches
  • Hillshire Farm® Deli Select® Ultra Thin Lower Sodium lunchmeat
  • Ball Park ® franks
  • Sara Lee® Soft & Smooth®

To view recipes, sign up for text alerts and/or enter the “More Choices. Healthier Lives.” sweepstakes, please visit or on your mobile phone.

About Jimmy Dean D-Lights

Catering to families’ busy mornings and a growing desire for lower calorie breakfast choices at home, the Jimmy Dean D-Lights line provides convenient products, including breakfast bowls and sandwiches. All are good sources of protein, under 300 calories with the great taste you’ve come to expect from Jimmy Dean. And for moms who want to ensure their kids start the day off right, new Jimmy D’s™ provides a convenient, hearty, satisfying breakfast option – made with wholesome turkey sausage.

About Hillshire Farm Deli Select Ultra Thin Lower Sodium

Hillshire Farm has been providing quality meat products since 1934. Our products are versatile, easy to use and are available in convenient stay-fresh packaging in a variety of cuts, sizes and flavors. The Hillshire Farm portfolio of quality meats includes: Hillshire Farm Deli Select Ultra Thin Lower Sodium lunchmeats which offer premium taste, freshness and quality with less salt for a tasty lunchtime sandwich solution.

About Ball Park

The Ball Park brand was launched in 1957 in response to a request from the owner of the Detroit Tigers baseball team. The Ball Park Frank was such a success, it was expanded nationally. Today, Ball Park products can be found in supermarkets, convenience stores and a variety of baseball parks – including Detroit’s Comerica Park. Ball Park offers a variety of options that contain less fat and calories, perfect for a quick meal or anytime snack.

About Sara Lee Corporation

Each and every day, Sara Lee (NYSE: SLE) delights millions of consumers and customers around the world. The company has one of the world’s best-loved and leading portfolios with its innovative and trusted food and beverage brands, including Ball Park, Douwe Egberts, Hillshire Farm, Jimmy Dean, Sara Lee and Senseo. Collectively, our brands generate nearly $11 billion in annual net sales. Sara Lee has approximately 33,000 employees in its continuing operations worldwide. Please visit for the latest news and in depth information about Sara Lee and its brands.

Ixta Gerard, Edelman
Adrian Marquez, Edelman
Sara Matheu, Sara Lee Corporation

BAKERSFIELD, Calif.  (  Late this summer, A Bunch of Carrot Farmers, led by Bolthouse Farms, launched an ambitious branding campaign for Baby Carrots. To date, the “Eat ‘Em Like Junk Food” campaign, which mocks junk food marketing tactics and challenges the establishment’s dominance over snacking culture, has been a wild success. This October, the campaign is going national, with the launch of Scarrots, a new kind of Halloween treat. Scarrots packaging mirrors Trick-or-Treat packs, offered in a master bag containing 25 single-serve 1.7 oz bags in 3 unique designs. Also included is a sealed pouch containing 25 temporary glow-in-the-dark tattoos of masquerading baby carrot characters.  And this time they want you to “Eat ‘Em Like It’s Halloween.”

Beginning mid-October Scarrots will be available for purchase in retail stores across the country.  Additionally, A Bunch of Carrot Farmers will be distributing free Scarrots at NYC’s Safe Treat event at the Jacob Javits Convention Center Oct. 30th-31st.  

The “Eat ‘Em Like Junk Food” campaign kicked off in Syracuse, New York, and Cincinnati, Ohio test markets in early September. Advertising agency CP+B developed a fully integrated launch campaign for Baby Carrots on behalf of Bolthouse Farms and A Bunch of Carrot Farmers, and employed many of the tactics made famous by junk food brands. Those include new packaging and television spots drawing from junk food’s often extreme, futuristic and indulgent themes as well as playfully confrontational outdoor billboards, social media and customized vending machines to live alongside junk food vending machines in schools. The campaign even features the world’s first carrot-crunch-powered iPhone and iPod Touch game, “Xtreme Xrunch Kart,” available as a free download at the iTunes store.

“We’ve been blown away by the response to this campaign,” said Jeff Dunn, chief executive officer, Bolthouse Farms. “We’ve captured the attention of everyone from USA Today to the New York Times, all the major networks — we were even cited in the season premiere of Saturday Night Live. We’ve learned that is there’s a huge groundswell of support behind our effort to brand Baby Carrots as the ultimate junk food and we’re excited to offer snackers of all kinds a new Halloween treat.”

Only the marketing of Baby Carrots is different. The sweet Baby Carrots inside bags of Scarrots remain unchanged. All elements of the “Eat ‘Em Like Junk Food” campaign, as well as new Scarrots packaging, can be found at the campaign’s creative hub,

About Bolthouse Farms

Established in 1915, Bolthouse Farms is a fourth-generation farm located in California’s fertile San Joaquin Valley.  Known for quality and innovation, Bolthouse Farms is a market share leader in carrot growing and processing. In addition to growing and harvesting premium fresh vegetables and fruits, Bolthouse Farms produces a popular brand of super-premium refrigerated juices, smoothies and protein drinks. Bolthouse diversified its offerings in recent years by launching a line of all natural, premium refrigerated yogurt dressings and extra virgin olive oil vinaigrettes. To learn about the entire line of current Bolthouse Farms products, visit

About CP+B

CP+B, a member of the MDC Partners network, has a client list that includes Burger King, Microsoft, Domino’s Pizza, Coke Zero, Kraft, American Express OPEN, Old Navy, Gap, Jose Cuervo and Best Buy. CP+B is based in Boulder, Miami, Toronto and Gothenburg, Sweden, with additional offices in London and Los Angeles. The agency has $1.2 billion in billings and is one of the most awarded agencies in the world. CP+B has been named “Agency of the Year” 13 times in the trade press and has been awarded Interactive Agency of the Year three times at Cannes, most recently in June of this year. In 2010, CP+B was also named “Agency of the Decade” by Advertising Age.

HERSHEY, Pa.  (  This holiday season, The Hershey Company is offering baking enthusiasts a sweet opportunity to host one of 1,000 Hershey’s Cookie Exchange Parties. From now until November 15, consumers are encouraged to visit to apply for a chance to host a party and receive an event pack filled with all the necessary cookie exchange ingredients. All holiday hosts and bakers can also visit the new site to share delicious cookie recipes and photos with each other, as well as find tasty cookie recipes and cookie exchange tips from Hershey’s Kitchens. To sweeten their baking efforts, each person who visits the site between now and January 15 can also enter the Bake Share and Win™ promotion, which will reward one lucky grand prize winner with the ultimate baking gift – a kitchen makeover for themselves and for a friend. is the ultimate resource for holiday hosts this year,” said baking expert Linda Stahl, Hershey’s Kitchens. “Not only can visitors apply to host a fun cookie exchange party or enter to win a kitchen makeover, we’ve also created a community where holiday entertaining enthusiasts can: find and share recipes, connect about holiday baking traditions and be rewarded for their efforts to create holiday memories for friends and family through baking.”

Hershey’s Cookie Exchange Parties

According to a recent survey, three out of four Americans plan to bake cookies during the holiday season.* To help consumers share holiday cheer and expand their cookie collections, Hershey is sponsoring 1,000 cookie exchanges this holiday season. Consumers can visit from October 4 to November 15 to apply for the chance to host one of 1,000 Hershey’s Cookie Exchanges. If chosen, they will receive an event pack complete with the necessary ingredients to host the ultimate cookie exchange – Hershey’s baking products, recipe booklets to share with guests and a hostess gift. The Ultimate Baking Resource

Let Hershey help plan your party this holiday season. Linda Stahl, baking expert at Hershey’s Kitchens, will share her advice through a blog inspired by her years of expertise as a baker and her personal experiences as a mother, grandmother and home entertainer. In addition to Linda’s blog, Hershey’s Kitchens recipes and cookie exchange tips, provides holiday hosts the opportunity to share their own favorite recipes and photos with each other. The combination of Hershey’s knowledge and the extensive consumer experience available makes the site the ultimate destination for cookie exchange enthusiasts, nationwide.

Plus, who can host a cookie exchange without classics like Peanut Butter Blossoms – the rich peanut butter cookie topped with a single Hershey’s Kisses Brand Milk Chocolate? The site abounds with recipes featuring must-have baking ingredients including Hershey’s Kisses Brand Chocolates, Hershey’s Cocoa, Hershey’s Syrup and Hershey’s Baking Chips. In addition to the classic recipes that have become a part of many holiday traditions, also features new favorites including Reese’s Chewy Chocolate Cookies, the perfect combination of chocolate and peanut butter and Chocolate Dipped Toffee Bits Cookies – a cookie dipped in melted Hershey’s Mini Kisses Milk Chocolates for an extra chocolate finish.

Bake Share and Win Promotion

‘Tis the season for sharing and Hershey understands it’s nice to both give and to receive! This year, each person who visits can enter the Bake Share and Win promotion. Entrants have the chance to win a grand prize of two (2) $10,000 kitchen makeovers and 10 runners-up will receive two premium standing mixers. With each prize awarded as a set, the winners can keep one and share another as a gift for a friend! Consumers can visit now through January 15, 2011 for a chance to enter.

About The Hershey Company

The Hershey Company (NYSE: HSY) is the largest producer of quality chocolate in North America and a global leader in chocolate and sugar confectionery. Headquartered in Hershey, Pa., The Hershey Company has operations throughout the world and more than 12,000 employees. With revenues of more than $5 billion, Hershey offers such iconic brands as Hershey’s, Reese’s, Hershey’s Kisses, Kit Kat, Twizzlers and Ice Breakers as well as the smooth, creamy indulgence of Hershey’s Bliss chocolates. Hershey is a leader in the fast-growing dark and premium chocolate segment, with such brands as Hershey’s Special Dark and Hershey’s Extra Dark. In addition, Artisan Confections Company, a wholly owned subsidiary of The Hershey Company, markets such premium chocolate offerings as Scharffen Berger and Dagoba. For more than 100 years, The Hershey Company has been a leader in making a positive difference in the communities where we live, work and do business. The Milton Hershey School, established by the company’s founder in 1909, provides a nurturing environment, quality education, housing, and medical care at no cost to children in social and financial need. The School is administered by the Hershey Trust Company, Hershey’s largest shareholder, making the students of Milton Hershey School direct beneficiaries of Hershey’s success. Please visit us at

*Hershey Consumer Survey

DENVER  (  Research just released by the University of California, Davis and the National Center for Food Safety and Technology, Illinois Institute of Technology demonstrates that people can include potatoes in their diet and still lose weight.  This research was presented at the Obesity Society’s 28th Annual Scientific Meeting October 8-12, 2010. 

The study sought to gain a better understanding of the role of potatoes and the glycemic index in weight loss, largely because some have questioned the inclusion of potatoes in a weight loss regimen due to the vegetable’s designation as a high glycemic index (HGI) food.

“The results of this study confirm what health professionals and nutrition experts have said for years; when it comes to weight loss, it is not about eliminating a certain food or food groups, rather, it is reducing calories that count,” said lead researcher Dr. Britt Burton-Freeman, PhD, MS. “There is no evidence that potatoes, when prepared in a healthful manner, contribute to weight gain.  In fact, we are seeing that they can be part of a weight loss program.”

Researchers studied 86 overweight men and women over the course of 12 weeks to measure the effects of a reduced-calorie modified glycemic index diet with the addition of potatoes.  The subjects were randomly assigned to three groups and each had a diet that included five to seven servings of potatoes per week.  The results indicated that all three groups lost weight.

One group was given a list of foods with a low glycemic index (LGI) to include in their diet daily.  The second group was given a list of foods with a HGI to include in their diet daily.  Both groups were to reduce their daily caloric intake by 500 calories while also consuming five to seven servings of potatoes each week.  All participants were guided and monitored for compliance by a dietitian to only eat foods on their lists or like foods along with the provided potatoes.

Participants in the third group – called the “control group” – were allowed to choose their daily meals and caloric intake on their own, but were encouraged to adhere to the U.S. dietary guidelines and the food guide pyramid. The only requirement of the third group was – like the other two groups – they had to include five to seven servings of potatoes each week.

All subjects were provided recipes and counseled accordingly for successful dietary adherence.  The results indicated that all three groups lost weight and there was no significant difference in weight lost between the low and high glycemic index groups.  

This is good news for potato lovers and any consumer who craves the satisfaction of wholesome yet healthy meal options.  One medium-size (5.3 ounce) skin-on potato contains just 110 calories per serving, boasts more potassium (620g) than a banana, provides almost half the daily value of vitamin C (45 percent), and contains no fat, sodium or cholesterol.  

“We’re thrilled with the results of this study,” says Kathleen Triou, vice president of domestic marketing for the United States Potato Board (USPB).  “For the last few years the humble spud has been vilified in respect to its weight management properties.  Now we realize that it should be glorified for its role in healthy weight loss.”

This study was funded by the USPB.  For a list of Quick & Healthy potato recipes, please visit:

About the United States Potato Board

The United States Potato Board was established in 1971 by a group of potato growers to promote the benefits of eating potatoes.  Recognized as an innovator in the produce marketing industry, the USPB adopted a new campaign in 2008. “Potatoes… Goodness Unearthed®” showcases the appeal of naturally nutrient-rich potatoes, also known as America’s favorite vegetable.  Based in Denver, Colo., the USPB represents more than 4,000 potato growers and handlers across the country. To unearth more goodness about the USPB and its programs, visit

For a copy of the research abstract, contact Meredith Myers at 303-873-2333 or

MINNEAPOLIS  (  Cargill today reported net earnings of $883 million in the fiscal 2011 first quarter ended Aug. 31, up 68 percent from $525 million in the same period a year ago.  Excluding earnings from its majority investment in The Mosaic Company, Cargill earned $693 million, a 51 percent increase from $458 million in the year-ago period.  First-quarter revenues rose 6 percent to $27.8 billion.

“Cargill posted a strong start to the new fiscal year,” said Greg Page, Cargill chairman and chief executive officer.  “Our results were led by the food ingredients and the commodity trading and processing segments, both of which experienced resurgence in volatility across agricultural commodity markets.  The change put Cargill’s global breadth, trading and risk management skills more acutely into play as we worked with customers to help them manage their price risk and raw material needs.”

Among Cargill’s five business segments, earnings in food ingredients and applications were up moderately from last year, due to improved performance on a combined basis among the food ingredient and the animal protein businesses.  Origination and processing results rose significantly, as renewed market volatility and changes in trade flows created opportunities for trading and for serving customers’ price risk and raw material needs.  Industrial results were lifted by the increase in earnings attributable to Cargill’s majority investment in The Mosaic Company.  Earnings declined in agriculture services, reflecting seasonality in North American farm services and volume pressure in some animal nutrition markets.  The risk management and financial segment posted lower earnings, hampered by choppy energy markets that often moved out of step with supply-and-demand fundamentals.  

Cargill is an international producer and marketer of food, agricultural, financial and industrial products and services.  Founded in 1865, the privately held company employs 131,000 people in 66 countries.  Cargill helps customers succeed through collaboration and innovation, and is committed to applying its global knowledge and experience to help meet economic, environmental and social challenges wherever it does business.  For more information, visit

ENGLEWOOD CLIFFS, N.J.  (  Ragu® today announced some delicious news for busy moms …  the great tasting Ragu® Old World Style® Traditional pasta sauce has a new, thicker recipe, now with two full servings of veggies in every half cup.  On top of balancing hectic schedules, it’s difficult to find time to make wholesome meals that the entire family will eat.  According to a survey conducted by Ragu®*, 44% of moms surveyed feel that their kids’ particular taste preference is a barrier when it comes to preparing dinnertime meals.  

Beginning Monday, October 11, 2010 and ending November 8, 2010 parents can enter the “How do you Ragu®?” sweepstakes.  By visiting, parents can apply by sharing a photo of a favorite Ragu® dish for a chance to win a Ragu® Meal Makeover Kit which includes Ragu®, cookware, pasta, kitchenware and other items needed to make a delicious meal for the family at home.  

“For more than seventy years, Ragu® has helped moms and families feed their kids well,” says Donna Barker, Marketing Director for Unilever.  “Ragu® hopes to help moms tackle dinnertime dilemmas by offering delicious and wholesome recipes – providing one more great option to help ensure their families are getting the vegetables they need and a meal they’ll love.”

Now with two full servings of vegetables in every half cup, Ragu® red pasta sauces serve as a flavorful addition to any home-cooked meal.  Also, Ragu® Old World Style® sauces meet FDA guidelines for “healthy”,** further helping parents prepare wholesome meal options for their families.  

The new Ragu® Old World Style® Traditional pasta sauce is expected to be available in stores toward the end of October.   For more tips and delicious recipes go to or visit

About Ragu®

Ragu Pasta Sauces are available in all major grocery stores and mass retailers.  For varieties, recipes and other exciting ways to use Ragu, visit www.Ragu®.com.  

About Unilever

Unilever’s mission is to add vitality to life.  We meet everyday needs for nutrition; hygiene and personal care with brands that help people feel good, look good and get more out of life.  Each day, around the world, consumers make 160 million decisions to purchase Unilever products.

In the United States, the portfolio includes major brand icons such as: Axe®, Ben & Jerry’s®, Bertolli®, Breyers®, Caress®, Country Crock®, Degree®, Dove® personal care products, Hellmann’s®, Klondike®, Knorr®, Lipton®, Popsicle®, Promise®, Q-Tips®, Skippy®, Slim-Fast®, Suave®, Sunsilk® and Vaseline®.  All of the preceding brand names are registered trademarks of the Unilever Group of Companies.  Dedicated to serving consumers and the communities where we live, work and play, Unilever employs nearly 12,000 people in both the United States and Puerto Rico – generating nearly $10 billion in sales in 2008.  For more information, visit  

*The Ragu® survey is a nationally representative telephone survey of 300 moms with children ages 6 to 17 was conducted by KRC Research between August 19 and 24, 2010. The margin of error for the overall study is +/- 5.7% at the 95% confidence level, and is higher for subgroups.  The data was weighted by demographic variables to ensure the sample accurately reflects the demographic profile of this population.

**According to the FDA, a “healthy” product must be low in fat and saturated fat, contain limited amounts of cholesterol and sodium and contain at least 10% RDI or DRV of at least one of six nutrients.

Krystina Fisher 

MATTHEWS, N.C.  (  Family Dollar Stores (NYSE:FDO), a leading nationwide discount retail chain, is notifying its customers in North Carolina of the possible presence of metal fibers or flakes in certain Colombina Mega Pops lollipops imported from Colombia and sold at Family Dollar as well as other discount retail stores. The company does not believe that these foreign materials pose a health danger, but has removed this product from its store shelves. The company has not received any reports of injury or illness from consumers. Nevertheless, Family Dollar considers the health and safety of its consumers its utmost priority, and although it is only one of several unrelated discount retailers that have sold these lollipops, Family Dollar Stores is stepping to the forefront and issuing this public notification. Family Dollar is encouraging the manufacturer to issue a release notifying consumers about affected products purchased from other discount chains.

The product in question is Colombina Mega Pops that was manufactured by Colombina, S.A. in Colombia. The lollipops feature a wrapper with the name “Colombina” printed on it.

If you have this product, you should immediately dispose of it. Alternatively, if you have purchased any of this product at Family Dollar, you may return the product to any Family Dollar store for a full refund.

Should you have any questions or require any further information, please contact: 

Colombina USA
5200 Blue Lagoon Dr., Ste. 220
Miami, FL 33126

WENATCHEE, Wash.  (  The Washington State apple harvest is in full swing and consumers worldwide are enjoying the benefits of this favorite fruit. Beginning in October, there is a new addition to the apple offerings found in stores that offers a unique twist on the traditional apple, it’s Grapple® brand apples. Grapples are the only apple on the market that truly “Crunches like an apple, Tastes like a grape™,” and this is no accident.

Grocery stores and other outlets carrying produce are receiving shipment of the first of the 2010 Grapple brand apples in 4-pack clamshells.  In addition to stores, Grapples might be found in schools and in other foodservice establishments. They are one way to help get kids to eat healthier at school or at home, at meals or at snack time.  

“Grapples resonate with kids and adults alike. Kid’s love the taste and parents the wholesome goodness they provide in every bite,” said Todd Snyder, co-developer of Grapple. “When an apple tastes as good as this, kids don’t trade or throw them away, they eat them! There is nothing else in the marketplace like them and that’s why they are becoming so popular with consumers.”

Grapple brand apples begin either as a Washington State Extra Fancy Gala or Fuji apple. The Fuji is known for being an immensely flavorful, big, super-sweet, crisp apple. Galas are a crisp, aromatically-sweet, snappy apple. Both varieties rank high amongst consumers in popularity. Through a complex, patented process, these apples are gently bathed with an ingredient mix that is primarily grape flavor and pure water. Through this method, the apples take on a unique taste that kids love and is so good for them.

Grapples are as healthy as if just picked off a tree. The process of making them does not add any extra sugar, calories, carbohydrates or anything else; in fact the apple maintains its natural supply of vitamins, minerals, nutrients & fiber. They are a good source of fiber, have a low glycemic index and contain about 95 calories – about the same amount of calories as other medium apples. They are not genetically altered in any way. All ingredients are USDA and FDA approved and the process has been licensed by the Washington State Department of Agriculture.

Grapples are widely available in grocery stores from October through May, depending on the harvesting season. They are sold in a popular 4-pack clamshell with an average MSRP of $3.49-5.99. To find a store or to order them online visit  

About Grapples®

Grapple ® brand apples are the quintessential perfect healthy snack for kids of all ages. Through a patented process, premium Washington State apples are infused with grape flavor to create a product that “Crunches like an Apple, Tastes like a Grape ™”. For more information call 800-232-2636 or and Facebook @

CHICAGO  (  A cup of coffee is a daily occurrence for 66% of Americans according to Mintel, but sales have been relatively unchanged in recent years due largely to the sector’s loyal, older customers. However, appealing to the younger coffee consumer may be just what companies ordered to heat up the market.

Demand for coffee is strong among those aged 45+, and over-55-year-olds are the fastest growing segment of coffee drinkers—but in order to sustain long-term growth, marketers will need to court their younger customers. Mintel research found that while 40% of 18-24-year-olds believe coffee improves their concentration, only 27% drink coffee on a daily basis.

“Young adults are somewhat more likely than over-55s to associate negative health consequences with coffee consumption,” notes Bill Patterson, senior analyst at Mintel. “Among young adults in particular, understanding the choice between energy drinks and coffee needs significant marketing focus. If coffee companies can’t convert these younger drinkers to everyday users, long-term growth may suffer.”

Younger coffee drinkers also differ from their older counterparts in that they prefer sweetened coffee drinks to plain coffee (40% of 18-24-year-olds say so, compared to only 22% of 45-54-year-olds). Furthermore, just 28% of 18-24-year olds like the taste of coffee on its own, compared to 53% of 45-54-year-olds.

“Another obstacle coffee companies face when targeting a younger demographic is that they often prefer to visit cafes for their caffeine fix,” adds Bill Patterson. “Offering products that are similar to those found in popular cafes, but can easily be prepared at home or at the office could prove successful with 18-24-year-old reluctant drinkers.”

Mintel’s research also highlights some interesting links between coffee and leisure habits of younger consumers. Some 22% of 18-24-year-olds like to have a cup of coffee on hand when they’re running errands, while 46% say they like to relax with a cup of coffee.

About Mintel

Mintel is a leading global supplier of consumer, product and media intelligence. For more than 38 years, Mintel has provided insight into key worldwide trends, offering exclusive data and analysis that directly impacts client success. With offices in Chicago, New York, London, Sydney, Shanghai and Tokyo, Mintel has forged a unique reputation as a world-renowned business brand. For more information on Mintel, please visit Follow Mintel on Twitter:

DALLAS  (  Dean Foods (NYSE: DF), a leading dairy company in the United States and a global leader in soy products, today announced that Harrald Kroeker, 50, President of the Fresh Dairy Direct (FDD) division, will be leaving the company to pursue other opportunities. Though Mr. Kroeker’s departure from FDD is immediate, he will remain with Dean Foods through the end of November.

The company also announced today the promotion of Chris Sliva, 47, to the new position of Dean Foods Chief Commercial Officer, effective immediately. Sliva is currently President of the Morningstar Division of Dean Foods. In this new role, Sliva will be responsible for directing the commercial strategy of both the FDD and Morningstar divisions’ sales and lines of business.  Sliva reports to Joe Scalzo, President and Chief Operating Officer.

“Over the past four years, Harrald leveraged his experience and talents toward improving the efficiency and effectiveness of FDD operations,” said Scalzo. “He was instrumental in positioning the company to take advantage of its scale, brands, and local knowledge. We thank him for his many contributions and wish him well in his future endeavors.”

Chris Sliva takes on the newly created Chief Commercial Officer position, designed to more closely align the company’s sales organizations, commercial lines of business, and customer relationships. Sliva’s immediate focus is creating and executing selling strategies tailored for key accounts and channels across categories.  

“Chris Sliva’s strong commercial background, exceptional leadership credentials and customer relationships make him the ideal choice for this role,” said Scalzo. “I have every confidence that he will enhance our selling effectiveness and drive revenue growth.”

Sliva joined the Dean Foods WhiteWave division in 2006 as Senior Vice President of Sales and Chief Customer Officer. In 2008, he was promoted to Chief Operating Officer, Morningstar and to President, Morningstar in January 2010. He previously served as Vice President and General Manager of Americas Output for Eastman Kodak Corporation, where he also served as Vice President, Retail Sales and Vice President, U.S. Sales. His prior experience includes marketing and sales roles at Fort James Corporation and Procter & Gamble.

About Dean Foods

Dean Foods is one of the leading food and beverage companies in the United States and a European leader in branded soy foods and beverages. The Company’s Fresh Dairy Direct-Morningstar segment is the largest U.S. processor and distributor of milk, creamer, and cultured dairy products. Dean Foods markets these offerings under more than 50 local and regional dairy brands, as well as through private labels. The WhiteWave-Alpro segment produces and sells an array of branded dairy, soy and plant-based beverages and foods. WhiteWave brands, including Silk(R) soy and almond milk, Horizon Organic(R) milk and dairy products, International Delight(R) coffee creamers, and LAND O’LAKES(R) creamers, are category leaders and consumer favorites. Alpro is the pan-European leader in branded soy food products.

Barry Sievert
Investor Relations
(214) 303-3437
Marguerite Copel
Corporate Communications
(214) 721-1273

MINNEAPOLIS  (  Fish Creations – new, ready-to-cook, marinated seafood entrees from Morey’s Seafood International LLC – are continuing their national expansion and are now available to consumers in Minnesota and Chicago areas. A variety of Fish Creations are being sold at Cub Foods and Jewel stores.

The feedback received from consumers has been overwhelmingly positive. All entrees in the new line have exceptional restaurant-quality flavors and take just minutes to prepare. From freezer to table in less than 10 minutes, Fish Creations provide a great tasting meal option for the entire family. Shoppers agree that Fish Creations are a huge hit and a welcome addition to their seafood selections.

“Fish Creations have busy people in mind. With everyone so rushed today, a great tasting, good for you meal in just minutes is a time saver. We are extremely excited to be working with Cub Foods and Jewel,” says Ann Hollimon, Marketing Associate.

Chef-inspired restaurant-style marinades bring “dining out” right to everyone’s kitchen table. Four mouthwatering dinner options – Seasoned Grill Wild Pacific Salmon, Garlic Cracked Pepper Wild Pacific Salmon, Sweet Mango Tilapia, and Seasoned Grill Tilapia – offer variety and health all in one package! And Morey’s Fish Creations are frozen to maintain their freshness.

All ages can enjoy Morey’s Fish Creations as part of a healthy diet. Morey’s Fish Creations naturally contain Omega-3 fatty acids. Research shows that consumption of EPA and DHA Omega-3 fatty acids may reduce the risk of coronary heart disease.

Morey’s Fish Creations are sold in a 10-ounce package, containing two individual 5-ounce portions. For more information on Fish Creations or other Morey’s products, go to, or visit us on Facebook at

About Morey’s Seafood International

Morey’s Seafood International LLC specializes in the manufacture, marketing and distribution of restaurant-tasting, high-quality fish and seafood products. Morey’s is constantly working to create new, innovative, and healthy products for consumers. Since its launch, Morey’s has grown to be a leading seafood manufacturer and distributor. Today, Morey’s manufactures hundreds of products under the Morey’s label including Morey’s Marinated Salmon, Tilapia, and Mahi Mahi, Morey’s Smoked Salmon Portions and Morey’s Smoked Fish. These products are available to retail and foodservice nationwide.

SECAUCUS, N.J.  (  As the country participates in many Hispanic Heritage Month celebrations throughout the nation, Goya Foods, an institution among Latin Americans, is poised to launch several initiatives to commemorate its 75th Anniversary throughout 2011. Founded by Spanish immigrants in 1936 as a modest storefront in lower Manhattan, Goya has earned the distinction of being the largest Hispanic-owned food company in the U.S. To date, the company has expanded operations to 15 facilities throughout the country, the Caribbean and Europe, employs nearly 3,500 and distributes over 1,600 authentic Latin American food products.

The milestone celebration is marked with the implementation of a new corporate identity designed by Miami-based graphic artist Peter Viva. The commemorative logo will be implemented in many of the company’s internal and external communications throughout the year. Goya will then host a series of events that will outline planned activities for 2011, which includes Goya’s signature recipe books featuring dishes from the Caribbean, Mexico, Central and South America and will be expanded to include Spain and Latin Fusion fare as well. The books will be published as a commemorative 75th Anniversary edition.

In addition, Goya will announce the publication of a Corporate Book on the history of the company written by historian Dr. Guillermo Baralt. The 445-page tome will take the reader on a journey back in time to Goya’s humble beginnings through the growth of the Hispanic community in the United States and the company’s various milestones. Also, in keeping with Goya’s long-held tradition of serving its community, the company will make public a series of both corporate and community initiatives that will include a nationwide food donation. These initiatives and more will be unveiled at “Blue Carpet” events taking place in Los Angeles, Chicago, Houston, Puerto Rico, New York, Washington and Miami beginning in October.

Since its inception, Goya Foods has been providing a “taste of home” to Latin American consumers throughout the country, making the brand synonymous with the Hispanic community. Today, Goya products are enjoyed by Latinos everywhere as well as non-Latinos who seek to expand their palates. “We look forward to sharing this important milestone in our company’s history with our family, La Gran Familia Goya, which consist of our employees, our consumers, our clients, and our communities. We recognize the significant role they continue to play in the success and growth of our company,” stated Robert Unanue, President of Goya Foods.

About Goya Foods

Founded in 1936, Goya Foods, Inc. is America’s largest Hispanic-owned food company, and has established itself as the leader in Latin American food and condiments. Goya manufactures packages and distributes over 1,600 high-quality food products from the Caribbean, Mexico, Central and South America. Goya products have their roots in the culinary traditions of Hispanic communities around the world; their combination of authentic ingredients, robust seasonings and convenient preparation make them ideal for every taste and every table. For more information on Goya Foods, please visit

SILVER SPRING, Md.  (  At the request of the U.S. Food and Drug Administration, the U.S. Department of Justice today filed a complaint for permanent injunction against a Brooklyn juice company to prevent it from processing and distributing juice products.

Delores H. Campbell and Winston A. Fearon and their company, Juices Incorporated (also known as Juices International and Juices Enterprises), are charged with violating the Federal Food, Drug, and Cosmetic Act by failing to have a Hazard Analysis and Critical Control Point (HACCP) plan for certain juice products, such as the company’s carrot and beet juice products. The FDA requires all juice processors to have and implement HACCP plans that identify and control food hazards associated with their juices.

Among the violations observed by FDA investigators were failures to:

  • adequately heat and refrigerate low-acid vegetable juices to destroy or prevent growth of dangerous microorganisms
  • properly clean food-contact surfaces
  • maintain plumbing in a manner that avoids a source of possible food and water contamination.

Failure to identify and control food hazards could lead to the formation of Clostridium botulinum (C. bot.) bacteria that can germinate in the carrot and beet juices made by the company. The neurotoxin formed by C. bot., when ingested in even very small amounts, could cause paralysis, difficulty breathing and potentially death from asphyxiation. In 2006, six cases of botulism in the United States and Canada were linked to refrigerated carrot juice. However, the FDA is not aware of illnesses associated with Juices Incorporated’s juice products.

The complaint also charges Juices Incorporated, Campbell and Fearon with failing to conform to current good manufacturing practice (GMP) requirements for making, packing, or holding human food. Juice products that are produced under conditions that do not comply with HACCP or GMP requirements are considered adulterated under the Act.

The FDA’s most recent inspection of the Juices facility in March 2010 found the same or similar violations observed during previous inspections of the company. The agency issued warning letters to the company in April 2008 and October 2009, and the company promised to bring its operations into compliance but did not make the necessary changes.

“Today’s action shows that FDA will seek enforcement action to make sure that those companies that must have preventative controls in place to ensure the safety of their products adhere to all applicable requirements,” said Associate Commissioner for Regulatory Affairs Dara A. Corrigan.

“Consumers must have a comfort level that the products they buy in their markets are safe to eat and to drink,” said Loretta E. Lynch, the United States Attorney for the Eastern District of New York. “We will continue to act with the FDA to ensure that companies that produce food and juice under dangerous conditions take corrective action.”

The company purchases ingredients, such as carrots and beets, that originate outside of New York and sells products to food service establishments primarily in New York, New Jersey, Connecticut and Pennsylvania.

Various violations involved the following brands: Double Trouble Carrot Punch, Carrot Juice Drink, Carrot & Ginger Drink, Beet Carrot Juice Drink, Agony Peanut Punch, Cashew Punch, and Irish Sea Moss. Other company products stored at the facility during FDA visits were: Front End Lifter Magnum Punch, Ginger Beer, Sorrell Drink, Pineapple Twist and Soursop Juice.

For more information

Warning Letters:


Media Inquiries: Ira Allen, 301-796-5349,  
Consumer Inquiries: 888-INFO-FDA  

ST. SIMONS ISLAND, Ga.  (  Outstanding moms often have an impressive bag of tricks to help them juggle daily activities and delicious meals with ease and style.  They want great taste, originality and fun in their kitchen and with SeaPak’s all-new Popcorn Fish it’s all in the bag!

SeaPak Shrimp Company, the industry leader in frozen shrimp and seafood for more than sixty years, announces an exciting and convenient product addition to their outstanding brand lineup: Popcorn Fish.  

Modeled after the brand’s best-selling Popcorn Shrimp, SeaPak Popcorn Fish serves as a delicious and sophisticated twist on the traditional minced fish stick.  Popcorn Fish are round, bite-sized treats that are cut from whole, flaky Pollock fillets and are ideal for a variety of occasions from snack-time to appetizers and even as a center-of-the-plate dish.  The quality fish is perfectly breaded with SeaPak’s signature, golden breadcrumb coating and is popping with flavor, making it appealing to adults and children.  

“This product is unique and special,” said Bryan Jaynes, Director of Marketing for SeaPak Shrimp Company. “We wanted to create an item that was both original and delicious – just like something you would find at a beach town restaurant.  We’re confident that we’ve succeeded, and people of all ages will enjoy this fun taste of the coast.”

Packaged in consumer-preferred, re-sealable bags that lock in freshness, Popcorn Fish is the ideal item to keep on hand for a quick seafood solution.  Whether baked or fried at home, the genuine fish flavor always comes through, which makes this such a great product.  As a versatile and accessible seafood option, it is the perfect addition to a variety of meal or snack occasions.  It can be popped inside a tortilla for a fresh take on tacos, served on top of a salad or as a center of the plate meal with a variety of savory and sweet sauces.

Compared to the recognizable fish stick, SeaPak Popcorn Fish is lower in saturated fat and calories than other popular brands and is made without high fructose corn syrup and MSG.

“SeaPak’s Popcorn Fish is the fish stick made better,” said Jenna Reed, SeaPak’s Recipe Director and author of the company’s Savoring Shrimp and Seafood blog.  “We’re confident when kids and adults try SeaPak’s newest Popcorn Fish, they’ll toss minced-fish fish sticks out to sea forever!”

A product of the U.S.A., SeaPak Popcorn Fish rolls out nationally this fall with a suggested retail price of $6.49 a bag.   Delicious recipes and a product locator can be found on

About SeaPak Shrimp Company

SeaPak Shrimp Company, owned by Rich Products Corporation, is the producer of the nation’s #1 selling retail shrimp brand within the frozen specialty category.  The Consumer Brands Division of Rich Products, located on Saint Simons Island, Georgia, is responsible for the successful portfolio of Rich products sold to consumers at retail grocery and club stores nationwide.

VALHALLA, N.Y.  (  Balance Bar, under new ownership since November 2009 and one of America’s original nutrition/energy bar leaders, has launched three new scrumptious flavors: Double Chocolate Brownie; Lemon Meringue Crunch; and S’mores.

“People on the go are always looking for the right combination of great taste, healthy nutrition, energy and convenience,” said Erin Lifeso, Balance Bar’s director of marketing. “Our new bars – just like our 16 original flavors – fill the bill. Balance Bars are specially formulated to help keep busy folks nutritionally balanced and provide them with lasting energy so that they can enjoy what they love to do in their active day-to–day lives.”

The New Flavor Count

All three new flavors contain 14g of protein, 200 calories, 23 vitamins and minerals with an excellent source of antioxidants and vitamin D, and they adhere to the 40/30/30 nutritional model (40% of calories come from healthy carbohydrates, 30% from quality protein, and 30% from dietary fat). Each bar has its own unique taste and texture:

  • Like its name implies, Double Chocolate Brownie has a rich chocolate brownie protein core topped with an additional drizzle of chocolatey goodness. (Fun hint: Remove the wrapper and pop Double Chocolate Brownie in the microwave for 10 seconds on high setting for a melt-in-your-mouth experience.)
  • Lemon Meringue Crunch has a crunchy cookie layer topped with a whipped meringue and nestled in a lemon-flavored yogurt coating. It’s as satisfying as a giant slice of lemon meringue pie without the guilt. Try it with a cuppa joe or a glass of low-fat milk for the perfect snack.
  • Just like the favorite campfire treat, S’mores has a crisp layer of graham cracker topped with a light marshmallow filling and coated with scrumptious milk chocolate. This indulgent treat is as nutritious as it is delicious.

These three new flavors already can be found at many retail locations and will be available nationally – wherever Balance Bars are sold – in time to kick off the New Year and the New Balanced You! They come in 1.76 oz. single-serve bars and are certified Kosher. Suggested retail price is $1.49. They also can be ordered online at

Note to editors: Product shots available on request. Contact Wendy Hirschhorn at or 212-826-8790.

About Balance Bar

Founded in 1992, Balance Bar, one of America’s original nutrition/energy bars, inspires consumers to lead active, well-rounded and balanced lives by providing great-tasting, healthy and convenient nutrition for lasting energy. Balance Bar products come in four unique formulas and are available in 19 flavors with most based on a 40/30/30 nutritional model (40% of calories come from healthy carbohydrates, 30% from quality protein and 30% from dietary fat). For more information, visit Follow Balance Bar for tips and nutritional information on Facebook ( and Twitter (

CHINO, Calif.  (  MegaMex Foods LLC, a joint venture between Hormel Foods Corporation (NYSE: HRL) and Herdez Del Fuerte, S.A. de C.V., today announced the closing of an agreement to acquire 100 percent of the stock of Don Miguel Foods Corp. from TSG4 L.P., a private equity fund sponsored by TSG Consumer Partners LLC, and private investors.

Don Miguel Foods is a leading provider of branded frozen and fresh authentic Mexican flavored appetizers, snacks and handheld items. The portfolio includes tacos, flautas, taquitos, empanadas, burritos, dinners and roller grill items.

“We look forward to the growth Don Miguel Foods will add to the MegaMex Foods portfolio of products,” said Enrique Hernández-Pons Torres, chairman of the board of MegaMex Foods. “This brings us closer to achieving our goal of being a Mexican foods one-stop-shop for our customers.”

“We are pleased with the closing of this purchase,” said Luis G. Marconi, managing director of MegaMex Foods. “Our optimism for the future continues to grow as we look to developing programs that leverage the unique qualities of our sales teams and product and brand portfolios through expanded sales channels.”

MegaMex Foods was advised in this transaction by J.H. Chapman Group, L.L.C.

About Hormel Foods

Hormel Foods Corporation, based in Austin, Minn., is a multinational manufacturer and marketer of consumer-branded food and meat products, many of which are among the best known and trusted in the food industry. The company leverages its extensive expertise, innovation and high competencies in pork and turkey processing and marketing to bring quality, value-added brands to the global marketplace. The company is a member of the Standard & Poor’s 500 Index, Dow Jones Sustainability World Index and was named one of “The 100 Most Trustworthy Companies” by Forbes in 2010. The company enjoys a strong reputation among consumers, retail grocers, foodservice and industrial customers for products highly regarded for quality, taste, nutrition, convenience and value. For more information, visit

About Herdez Del Fuerte

Herdez Del Fuerte, based in Mexico City, is a leading manufacturer and marketer of consumer-branded food and beverages in Mexico and the United States. The company has a strong product portfolio mainly based in tomato, fruit, vegetable, jalapeño, mole sauce, coffee and tuna products marketed under highly recognized and valued brands, including Herdez®, Del Fuerte®, Doña María®, La Victoria®, Nair®, Embasa®, Búfalo®, La Gloria®, Carlota® and Blasón®, among others. Herdez Del Fuerte also markets and distributes products from affiliated companies such as Hormel Alimentos, McCormick de México and Barilla México. To fulfill its retail and foodservice customer and consumer needs, Herdez Del Fuerte operates seven manufacturing facilities and seven distribution centers across Mexico with more than 6,000 employees. Herdez Del Fuerte is a joint venture between Grupo Herdez, S.A.B. de C.V., and Grupo KUO, S.A.B. de C.V. For more information, visit and

TAUNTON, Mass.  (  Tribe Mediterranean Foods, producer of the only all natural hummus available nationwide, earned top honors in the hummus category of Cooking Light’s first-ever Taste Test Awards, dubbed the “Tasties.”

The editors at Cooking Light, one of the nation’s most popular epicurean media outlets, tasted 200 food products, taking into consideration nutrition standards and eliminating those that contained artificial trans fats, too much salt or artificial sugars. Tribe hummus was named the Grand Prize Winner in the October issue of Cooking Light, on newsstands now.

“At Tribe, we believe that healthy, nutritious food can and should also be delicious,” said Carlos Canals, president and chief tribal officer of Tribe Mediterranean Foods. “To receive recognition from a well-respected and trusted publication, such as Cooking Light, is a great validator in what we’re passionate about – you don’t have to sacrifice great flavor when you’re eating healthy.”

Tribe features a full line of all-natural hummus including a combination of 14 delicious flavors and four organic varieties.  Tribe Origins, the new all natural, smooth and creamy-style hummus, is available in four unique flavors: Classic, Spicy Red Pepper, Tomato & Veggie, Zesty Spice & Garlic. Tribe’s entire family of hummus products is all natural, cholesterol and saturated fat-free, made without artificial preservatives, vegan-friendly and certified Kosher.

Tribe hummus is available at major grocers nationwide as well as at most natural food stores.

About Tribe Mediterranean Foods

Founded in 1994, Tribe Mediterranean Foods produces a healthy, great-tasting line of Mediterranean food products, including all-natural and organic hummus. Tribe is the only all-natural hummus available in supermarkets and convenience stores throughout the U.S., Canada and Mexico. For more information, visit its website or Facebook page at

About Cooking Light

Cooking Light is the nation’s number one epicurean brand with the largest audience, most epicurean editorial and the most recipes. Founded in 1987, Cooking Light makes healthy food taste great. Each month, nearly 12 million readers turn to Cooking Light and for innovative recipes; nutrition advice and food and fitness tips. Cooking Light is published by a subsidiary of Birmingham, Alabama-based Southern Progress Corporation.

HOCKESSIN, Del.  (  New data shows that mothers have steadily found it easier to get their families to eat fruits and vegetables when eating out over the past two years, particularly at fast-food establishments. In 2010, mothers reported it easy to eat fruit (25 percent) and vegetables (17 percent) at a fast-food establishment, up significantly from the 19 percent who reported it easy to eat fruit and 8 percent reporting that it was easy to eat vegetables in 2008. Thirty seven percent of moms reported it easy to get their families to eat fruit at restaurants generally, vs. 29 percent in 2008. Moms’ reported ease in getting vegetables at restaurants declined, however, from 45 percent to 43 percent between 2008 and 2010. 

Despite the increases in moms’ reported ease of getting families to eat more fruit in restaurants, only 8.8 percent of all menu items include fruit, and only 3 percent of overall fruit consumption comes from restaurants. Regarding vegetables, 44.8 percent of all menu items include at least one vegetable (excluding chips and fries), and 15 percent of all vegetable consumption (excluding chips & fries) is consumed in restaurants. Together, only 11 percent of fruits and vegetables are consumed at restaurants, representing 72 cups per person per year. Despite the increases seen in the past two years, there is still huge room for improvement when it comes to restaurants serving more fruits and vegetables.

In 2010, moms reported one of their top barriers to getting their families to eat more fruits and vegetables was not having a good range of fruits and vegetables available in restaurants. 

“This speaks to both a need and a desire by parents to serve their families more fruits and vegetables. For families who may eat out more, or eat at less expensive fast food restaurants, it is important that menus include healthy fruit and vegetable options,” said Elizabeth Pivonka, Ph.D., R.D., president and CEO of Produce for Better Health Foundation who commissioned the research. “Efforts to provide healthy fruit and vegetable choices on menus by companies like McDonald’s have positively influenced parents’ ability to get their families to eat fruits and vegetables. We simply need more restaurants offering such healthy options.”

For ideas on how to eat more fruits and vegetables, parents can take America’s More Matters Pledge and strive to provide healthy fruits and vegetables to their children at home, while on the go, and at school.

Produce for Better Health Foundation (PBH), the non-profit organization behind the Fruits & Veggies-More Matters® national public health initiative, provides this new data from the results of three fruit and vegetable related surveys. A customized survey of 1000 moms is fielded for PBH by OnResearch annually; consumption data was provided by NPD Foodworld Group Research using their Nutrient Intake Database; and the percent of menu items that include either fruit or vegetables was provided by Datassentials using their MenuTrends Direct research.

Otria Greek Yogurt Veggie Dip from Marzetti

Otria Greek Yogurt Veggie Dip from Marzetti

COLUMBUS, Ohio  (  Finding a snack that is packed with flavor and fits into a balanced diet can be a challenge – but it just got a little easier thanks to Otria™, the new Greek Yogurt Veggie Dip from Marzetti®. Otria combines the light and creamy texture of Greek yogurt with an array of herbs and spices to create a uniquely fresh taste. Plus with 60 calories per serving and five delicious varieties – ranging from Salsa Cilantro to Cucumber Dill Feta – it is a dip option that is sure to satisfy any palette.

“We are always looking to develop delicious, new products that fit consumers’ lifestyles,” said Mary Beth Cowardin, senior marketing manager for Marzetti Dips. “With the introduction of Otria Greek Yogurt Veggie Dip, we’re bringing an innovative twist to traditional Greek yogurt by adding a variety of zesty ingredients to create an everyday snacking escape.”

Five Fresh Flavors

Garden Herb Ranch

A new spin on a classic taste with an array of herbs including rosemary, thyme, basil and marjoram.

Salsa Cilantro

Brings together the zest of ripe tomatoes, onions, jalapeno peppers and a touch of cilantro to add flair to any veggie.

Chipotle Cheese

Combines smoked chipotle and cayenne pepper with cotija cheese to give veggies that extra kick.

Cucumber Dill Feta

Blends crisp cucumber, finely chopped dill and crumbles of feta cheese to turn ordinary snacks into an uplifting experience.

Spinach Artichoke

This popular combination of spinach, artichoke and onion brings a classic twist to any veggie platter.

Each of the flavors contains Omega 3, making Otria a well-balanced dip that can be enjoyed every day. Otria Greek Yogurt Veggie Dip offers a refreshing respite whether you pair it with vegetables for the perfect afternoon pick-me-up or spread it on your next sandwich to create a creamy lunchtime treat. Otria Greek Yogurt Veggie Dip is available for a suggested retail price of $3.49. For more recipe ideas and additional product information visit

About T. Marzetti Company

The T. Marzetti Company, the specialty food subsidiary of Lancaster Colony Corporation (Nasdaq: LANC), markets a wide variety of foods for both the retail and foodservice markets. Brands include Marzetti®, New York Brand® and Sister Schubert’s®. More information about the company is available at

Wasa Thin & Crispy Flatbread

Wasa Thin & Crispy Flatbread

CHICAGO  (  Not all snacks are created equal. Wasa, the world’s largest and most renowned baker of crispbread, introduces new Wasa Thin & Crispy Flatbreads to help make eating well easy and fun. This line of whole grain thin crackers has a delicious taste and a satisfying crunch – a winning combination that’s a perfect fit for a healthy lifestyle.

Available in Original, Sesame and Rosemary, Wasa Thin & Crispy Flatbreads are made with just a few simple, all-natural ingredients, delicately seasoned and oven baked for a one-of-a-kind taste and texture. This healthier cracker alternative offers endless topping possibilities; they can be used as a blank canvas for creating infinite varieties of meals and snacks that are uniquely your own and are great for entertaining or glamorizing everyday meals. In addition, the “Stay Fresh” packs make them a great on-the-go snack solution.

“At Wasa we take pride in offering healthy products made only with simple, all natural ingredients, that help people in their quest to eat well and live better” says Kirk Trofholz, President of Wasa North America LLC. “We believe the new Wasa Thin & Crispy Flatbreads will appeal to a broad audience and offer unlimited options for healthy snacks and alternative meal accompaniments.”

Wasa Thin & Crispy Flatbreads hit the specialty cracker aisle in stores including WalMart, Safeway and Kroger, nationwide November 2010 for a suggested retail price of $2.99. For more information and recipe ideas, visit

About Wasa

Since 1919, all-natural Wasa (pronounced “Vah-sah”) has been the world’s most renowned and largest baker of all-natural, whole grain crispbread. As for its name, Wasa is associated with the name of the Swedish king Gustav Vasa and was picked by Wasa founder Karl Lundstrom to create an easily recognizable brand for all Swedes. Based in Stockholm, Sweden, since 1999 Wasa has been owned by the Barilla Group. Wasa products are baked in facilities in Fillipstad, Sweden; and Celle, Germany, and sold in over 40 countries throughout the world.

Starbucks VIA Ready Brew Flavored Coffee Now Available in US and Canada

Starbucks VIA Ready Brew Flavored Coffee Now Available in US and Canada

SEATTLE  (  Beginning today, Starbucks (NASDAQ: SBUX) VIA® Ready Brew Flavored Coffees are available in Starbucks stores throughout the U.S. and Canada. To celebrate the newest addition to the Starbucks VIA® portfolio, Starbucks invites customers to come in and discover their favorite flavor. For a limited time, October 6 – 9, customers will receive a free tall (12 fl. oz) beverage of their choice when they purchase any of the four new flavors — Vanilla, Mocha, Caramel, or Cinnamon Spice — at participating stores in the U.S. and Canada.

“Starbucks VIA® Flavored Coffees are inspired by some of our most popular beverage flavors and are the perfect balance of arabica coffee, natural flavor and sweetness,” said Annie Young-Scrivner, Starbucks chief marketing officer. “We believe our customers will soon find their favorite on-the-go flavor once they taste the smooth sweet vanilla, rich mocha, buttery-smooth caramel, or the aromatic cinnamon spice blend.”

Starbucks is the first company to offer a nationally branded instant coffee in the U.S. that uses only natural flavors and cane sugar — no artificial ingredients. Unlike other flavored instant coffees, Starbucks VIA® Flavored Coffee consists of a blend of 100 percent natural roasted arabica coffee, sugar and natural flavors. Available in 6-packs $6.95 USD (six 8 fl. oz servings) and $7.95 CAN (six 8 fl. oz servings); each packet makes a wonderfully balanced cup of coffee and is ideal for life-on-the-go.

About Starbucks VIA® Ready Brew

Innovating Starbucks VIA® Ready Brew and expanding the product line beyond the initial Italian Roast and Colombia coffees and into new channels remains a priority for Starbucks. Within one year, Starbucks launched four Starbucks VIA® products in the portfolio and expanded outside of the U.S. to Canada, the U.K., Japan, and the Philippines. In addition to Starbucks VIA® Flavored Coffees, the Starbucks VIA® portfolio now includes Starbucks VIA® Ready Brew Decaffeinated Italian Roast, launched last November, and Starbucks VIA® Iced Coffee, launched in July. Starbucks VIA® Ready Brew is available in more than 37,000 points of distribution in the U.S. including Starbucks stores; food, drug and mass merchandiser stores; foodservice accounts; and through e-commerce. In Canada, distribution of Starbucks VIA® includes company-operated and licensed locations as well as grocery locations such as Walmart, Loblaws, Safeway, and Metro adding more than 3,300 places where customers can find Starbucks VIA®. Starbucks VIA® is now available in more than 11,800 retail, grocery and convenience stores in Japan and 5,200 locations in the U.K.

About Starbucks Corporation

Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting the highest-quality arabica coffee in the world. Today, with stores around the globe, the company is the premier roaster and retailer of specialty coffee in the world. Through our unwavering commitment to excellence and our guiding principles, we bring the unique Starbucks Experience to life for every customer through every cup. To share in the experience, please visit us in our stores or online at